HubSpot CRM Software Reviews

“CRM with broad integrations”

Pros

Connecting it with just about any other tool is very easy and the CRM itself is highly flexible for different ways of working.

Cons

It's the priciest option among mid-level CRMs and if your team is very large, this tool probably won't be worth the investment.

“Helpful daily follow-ups”

Pros

It's been very helpful for our team when it comes to staying on top of daily follow-ups.

Cons

One minor issue is that it can be a bit difficult to quickly find the right person when receiving callback calls.

“Task management hub”

Pros

It's really convenient being able to handle different tasks all within a single piece of software.

Cons

The only downside on my end was that it felt a bit confusing to locate certain features on the page.

“Quick setup and workflow”

Pros

Getting started with this software is very easy and it's simple to use right away. It also comes with a lot of useful advantages that make it really convenient for me to work with on a regular basis.

Cons

Honestly, the only drawback I've run into is that a few of the features feel pretty limited.

“Company-wide visibility”

Pros

Having all our client and account information in one place makes it simple to access and gives the whole company better visibility.

Cons

At times, the menus feel a bit confusing which can make navigation less easy.

“Contact tools and ticketing”

Pros

Contact feature and dynamic lists have been really useful and the communication tools along with the ticket system add a lot of value.

Cons

There are quite a few hidden costs tied to many of the features which makes it too expensive for small businesses.

“Google Calendar sync”

Pros

Google Calendar sync works really well for scheduling meetings.

Cons

Once a meeting is booked, there isn't a way to cancel it.

“Inbound marketing platform”

Pros

It plays a key role in building a well-rounded inbound marketing framework. Because the platform has been around for a long time, it covers the essential pieces well, including contact management, lead nurturing and marketing automation.

Cons

Lead scoring still is not completely reliable and it does not fully reflect the actual stage of a lead.

“Event marketing hub”

Pros

Nearly every day, I'm in the platform using it as a central place to upload our event lists, keep everything organized, send out email campaigns and build landing pages. Having all of those tools together in one system has been really useful.

Cons

One area that still seems like it needs improvement is lead tracking especially when a lead gets passed from one contact to another before the deal is closed. We're still trying to work out the best way to follow that process and it feels like the platform could use an added feature to track that more clearly.

“Sales lead capture”

Pros

It's been really useful for bringing in sales leads especially through the link placed on the company website. That setup makes collecting inquiries easy and works well for generating new opportunities.

Cons

One thing that would make it even better is having a link under the address so you can open the location directly on a map.

“Reliable sales database”

Pros

It provides a great way to store sales activity in a relational database.

Cons

Learning how to use it comes with a fairly steep learning curve.

“Flexible customization”

Pros

The platform really stands out for how much you can tailor it to fit your needs. Its customization options make it adaptable and useful for different workflows.

Cons

At times, I wish there were more in-depth learning resources available to help users explore the platform more thoroughly.

“Free CRM with full features”

Pros

Having access to the whole software suite at no cost is a huge plus. It comes with a fully functional CRM that helps me handle contacts, leads and sales efficiently. Since the CRM connects with Sales, Services and Marketing, it feels very complete and works especially well for a startup that's moving into a later stage of growth. The support team has also been very responsive and the training and education resources are genuinely useful for anyone who's just getting started.

Cons

Because there are so many features included, getting comfortable with the system took some time. There was definitely a learning curve when it came to managing everything in the beginning. Also some of the add-on packages can feel a bit expensive.

“Lead tracking”

Pros

This tool is really useful for keeping track of leads and staying on top of managing them.

Cons

Subscription pricing could be lower and the mobile version could be made simpler to use.

“Handy mobile app”

Pros

Using it feels easy and the mobile app is a real plus. It works very much like the desktop version which makes switching between the two feel natural.

Cons

The biggest downside is the organization. The way information is stored can feel a bit cluttered and mildly confusing at times.

“Automation and segmentation”

Pros

Getting started is simple and there's a huge amount of functionality packed in. The option to automate email sequences and segment audiences really stands out as a top-tier feature.

Cons

Pricing runs a bit on the high side but it feels fair for what you get.

“Easy to use with academy”

Pros

It's very easy to use and I really enjoy the Academy content especially for inbound marketing.

Cons

Landing page feels outdated and not very good and the form builder could definitely be improved as well.

“Scalable and user-friendly”

Pros

Using the platform has been a really positive experience especially because it's so simple to work with and still scales well even on the free plan.

Cons

If sales volume is low, the pricing can be a stretch for smaller businesses or solo operators. That said, it still feels fair for everything included, as long as you're making use of the tools.

“Task tracking and organization”

Pros

Keeping track of everything while marking different tasks works really well and it makes staying organized much better.

Cons

At times, it can feel a little too hectic compared with other CRM tools available.

“Lead handling tools”

Pros

One thing that really works well is how many sales and marketing tasks this platform can cover. Right now, I rely on the inbox and chat tools every day to keep up with inbound leads and manage those conversations efficiently.

Cons

There are still a few gaps in the chat functionality. When a live chat comes through, there isn't a way to email the lead directly from there which would be very helpful. It also doesn't look at CRM ownership records to automatically route inbound leads to the right account owner.