SAP CRM Software: Reviews, Pricing & Free Demo

Name: SAP CRM Software
Rating: 4.5 (65 reviews)

Last Updated Jul 6, 2026

Overview

SAP CRM software enhances customer relationship management through powerful analytics and integration features. SAP's cloud business solutions align with industry standards and offer scalability to adapt to various markets, languages, and currencies. Although code-based transactions can occasionally reduce system speed, the software excels in storing and managing customer data accurately.

Overall Rating

Based on 65 users reviews

4.5

All Reviews

Rating Distribution

Positive

91%

Neutral

Negative

Starting Price

Custom

Product Snapshot

SAP CRM Software Specifications

Contact Management
Lead Management
Opportunity Management
Sales Forecasting
Customer Communication Tracking
Email Integration
Customer Segmentation
Deal Pipeline Management
Customer Service/Support
Social Media Integration

View All Specifications

What is SAP CRM Software?

Overview

SAP CRM software enhances customer relationship management with robust analytics and integration capabilities. While initial setup and customization can take time, its scalability and deep insights into customer data are valuable for large enterprises managing diverse client bases.

SAP CRM Software is a widely used customer relationship management and engagement automation platform that offers businesses of all sizes with robust tools to enhance and personalize their customer experience across multiple channels with a range of pre-built industry-specific marketing and sales automation, customer support, help desk, and channel management capabilities. Users are provided with both on-premise and cloud-hosted deployment options.

SAP provides applications for big data analytics, social media marketing, interaction center, web channel, and business communications management segmentation, multichannel campaigns, loyalty, and resource management modules within one unified suite. Sales automation enables businesses to capture and retain new clients and automate the sales pipeline. For marketing management, users can develop execute and manage effective marketing campaigns, and successfully score and nurture leads. Among its many capabilities include improving client satisfaction, discover new insights to boost retention rates and customer engagement, drive sales, and streamline order-to-cash processes among others.

Book your free SAP CRM software demo now to understand its functionalities.

SAP Pricing

The solution offers quote-based pricing plans. For your custom SAP CRM software price, reach out to us today!

USP

SAP uses massive data technologies to generate business-relevant insights from marketing, commerce, customer service, and sales data.

Support

Support is extended via email, phone, live support, and tickets.

Product Advantages

Useful for maintaining notes on customer issues, and orders, Assigning and updating projects is very user-friendly as well as making complex transactions.

Product Limitations

The web UI used by SAP is not only outdated but hard to use and customize.

Need assistance determining if SAP CRM software is the best choice? Call us at (661) 384-7070.

Pros And Cons of SAP CRM Software

A quick look at SAP CRM Software's strengths and weaknesses to
help you decide if it's the right fit

Pros

The automation features optimize and accelerate sales workflows
The mobile app help manage field operations any time
Enables seamless collaboration across business functions for improved CX
Offers a versatile, cloud-based solution that is easy to implement

Cons

Slow customer support response time
The campaign management module offers limited options
Integrating SAP CRM with existing systems often requires significant effort

SAP CRM Software Reviews

Insights from real users on SAP CRM Software’s features,
performance, and overall experience.

Total 65 reviews

4.5

All reviews are from verified customers

Rating Distribution

Stars

60%

Stars

31%

Stars

Share your experience

India

Hospital & Health Care, 500+ employees

More than a year

5.0

May 2025

“Offers personal and effective customer service”

Pros

This tool enables our team to deliver more personalized and effective customer service, significantly enhancing our customers perception of our company.

Cons

While the software is easy to operate, I wish the visual design and layout were more modern. The functionality is clear but the overall appearance could use an upgrade.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

WILLIAM

Biotechnology, 500+ employees

More than a year

3.0

April 2025

“A powerful but unnecessarily complicated system”

Pros

SAP is an incredibly powerful and reliable engine for running complex business operations, especially for critical functions like supply chain and logistics where its stability is essential

Cons

Unfortunately, that power comes at the cost of usability. For the average user's daily tasks, it feels unnecessarily complicated and clunky. In short it gets the job done but it's certainly not a user-friendly or intuitive system to work with.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

Regina

Financial Services, 500+ employees

More than a year

5.0

April 2025

“Highly recommended!!”

Pros

This system lets us handle customer inquiries and resolve disputes all in one place.

Cons

I did not dislike anything about it though adjusting to a new system required some flexibility after using different software for so long.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

View All 65 Reviews

Frequently Asked Questions

Quick answers to common questions to help you better understand the product, features, and services.

Does SAP CRM software offer an API?

No, SAP CRM software does not offer an API.

What language does SAP CRM software support?

SAP CRM software supports English, German, French, Japanese, Portugal, Chinese, and Spanish.

What other apps does SAP CRM software integrate with?

The vendor has not disclosed any information regarding its third-party app integrations.

Does SAP CRM software offer a mobile app?

Yes, SAP CRM software offers a mobile app.

What types of pricing plans does SAP CRM software offer?

SAP CRM software offers flexible pricing plans; however, information regarding specific pricing plans is not mentioned by the vendor. If you want to get a personalized SAP CRM software pricing quote, contact us right away.

Who are the typical users of SAP CRM software?

The typical users of SAP CRM software are medium to large enterprises across various industries, including manufacturing, retail, and finance along with marketing and sales advisors.

What level of support does SAP CRM software offer?

SAP CRM software offers multiple levels of support, including a knowledge base, online forums, and direct customer support through phone, email, and live chat.