Last Updated
Overview
Format is an AI-powered customer conversation software that delivers insights to enhance team decision-making. Although it requires adaptation to fully leverage, its actionable reports, podcast summaries, and video insights provide high value and efficiency. Overall, Format helps teams stay close to customers with minimal effort.
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Starting Price
Custom
Format Specifications
Ticket Management
Live Chat
CRM Integration
Canned Responses
What Is Format?
Format software reviews customer conversations across sources such as calls, emails, chats, and CRM systems. It analyzes these interactions to uncover insights such as customer feedback, common problems, feature requests, competitor mentions, and overall sentiment. Instead of going through each conversation manually, it identifies patterns and highlights what matters most across large volumes of data. This helps teams clearly see what customers are experiencing and where issues are coming up.
It organizes these findings into simple weekly reports that are easy to consume. Teams can read them as short articles or listen to them in audio format, whichever works best. The reports may also include real clips from customer calls, so teams can hear exact customer responses instead of only reading summaries. This makes it easier for product, sales, and support teams to stay updated, understand recurring concerns, and take action based on real customer input.
How Much Does Format Cost?
Disclaimer: Pricing is subject to change.
Format Integrations
The software supports integration with multiple systems and platforms, such as:
Who Is Format For?
Format is designed for B2B SaaS companies that want to scale their voice-of-customer programs and keep leadership connected to customer feedback. The platform is commonly used by:
- Founders and executives
- Product leaders and product teams
- Sales and revenue leaders
- Customer success teams
- Go-to-market and operations teams
It is particularly valuable for fast-growing SaaS companies where leadership teams can no longer sit in every customer call but still want visibility into what customers are saying.
Is Format Right For You?
Looking for a solution to convert customer conversations into actionable insights? Format can be the practical option as it brings together feedback from different channels and shows key trends, issues, and customer sentiment in weekly reports. You can read or listen to these reports, and even hear real customer voice clips when needed. It also lets you check the original conversation for deeper context.
It may suit teams that need regular insight into customer behavior while keeping data secure and organized. With quick setup and support for common tools, it does not require much effort to get started. Companies like Siro, Noloco, and Equals already use it to track feedback and spot patterns early. If you are unsure, you can contact their support team at (661) 384-7070 to learn more.
Format Features
Format software analyzes every customer conversation across text, voice, and video to identify trends and insights. Teams can act on high-value data quickly, improving collaboration and strategic decision-making while ensuring customer understanding.
The platform generates tailored reports in written, audio, or video formats. These reports highlight key patterns and actionable insights, supporting clear communication across teams and enhancing operational efficiency.
Format features compile essential conversation insights into short AI-hosted podcasts. Listening allows managers to digest information quickly, saving time while keeping teams aligned with customer priorities.
The software ranks conversation insights by impact and relevance. Teams focus on what matters most, improving response strategies and operational planning while aligning cross-functional efforts.
Format identifies positive, negative, and neutral sentiments in communications. Understanding sentiment trends helps businesses address issues proactively and enhances customer satisfaction across departments.
