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Gupshup

Gupshup

Last Updated Feb 14, 2025

Overview

Gupshup empowers businesses in emerging markets to enhance customer engagement through conversational messaging across marketing, sales, and support. While customization may pose challenges for some, its user-friendly dashboard and proactive, efficient customer support make it a valuable tool for driving engagement success.

Overall Rating

Based on 20 users reviews

4

Rating Distribution

Positive

80%

Neutral

15%

Negative

5%

Starting Price
Custom

What Is Gupshup?

Gupshup software is a leading conversational messaging platform that allows businesses to create seamless, engaging experiences across 30+ messaging channels through a single API. With an easy-to-use omnichannel API, bot-building tools, and mobile marketing features, Gupshup processes over 10 billion messages monthly.

Gupshup serves over 45,000 businesses worldwide and supports channels like SMS, WhatsApp, and Instagram. It enables marketing automation and personalized messaging and provides in-depth analytics on campaign performance.

Gupshup Pricing        

The Gupshup price model follows a "Pay as you go" structure, where deductions are made from your wallet per message. Gupshup charges a per-message fee for both session and template messages, which also covers the service's setup and maintenance costs. Get a detailed Gupshup cost estimate to make a valuable decision for your organization.

Gupshup Integrations

The software comes with diverse third-party integrations, including:    

Schedule a free Gupshup demo to learn more about its integration tools.

Who Is Gupshup For?                

Gupshup is designed to support businesses across diverse industries and sectors, including:

  • BFSI
  • Food & beverage
  • Retail
  • Healthcare
  • Gaming
  • Advertising
  • Real estate
  • Travel & hospitality

Is Gupshup Right For You?

Gupshup powers enhanced customer engagement through conversational messaging, serving thousands of businesses in marketing, sales, and support in emerging markets. Its robust platform handles over 6 billion messages monthly. It offers a unified API, tools for creating rich conversational experiences, and strong partnerships across messaging channels, device manufacturers, ISVs, and operators. This platform enables businesses to seamlessly integrate conversations into their customer engagement strategies for lasting success.

Do you still need to figure out Gupshup? Call our team at (661) 384-7070 for expert guidance on your questions.

Pros And Cons of Gupshup

Pros

  • Simple integration and setup

  • Scalable API for high-volume outbound messaging

  • User-friendly dashboard

  • Effective chatbot builder and advanced AI/NLP features

Cons

  • Reporting email lacks intuitiveness

  • No mobile interface for quick access

Frequently Asked Questions

Gupshup provides support through a 24/7 (live rep), email/help desk, phone support, chat, a knowledge base, and FAQs/forums.

Gupshup is designed to support a wide range of industries, including BFSI, food and beverage, retail, healthcare, gaming, advertising, real estate, travel and hospitality, education, media, and government sectors.

The Gupshup cost structure presents a "Pay-as-you-go" model and charges per message, covering both session and template messages, including setup and maintenance fees. Users can request a detailed analysis of the Gupshup price.

The software supports various third-party integrations, including Salesforce, Zapier, Shopify, Magento, and many more.

Yes, Gupshup offers a mobile app for Android devices.

Gupshup supports multiple languages, including Arabic, Chinese (Simplified), English, Afrikaans, French, Hindi, Indonesian, Malay, Persian, Portuguese, Spanish, Thai, Vietnamese, and many more.

Yes, Gupshup provides API access.