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Overview
Make good tracking is a core strength of Media Link Software, helping buyers monitor missed placements and keep tabs on live order versions. While initial workflows require structured setup, strong post-buy analysis and unified reporting make it well-suited for advertising teams managing high-volume media campaigns.
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Starting Price
Custom
Media Link Software Specifications
- Analytics and Reporting
- Customer Segmentation
- Personalization and Targeting
- Budget Tracking
What Is Media Link Software?
Media Link Software is a cloud-based media buying and campaign management platform designed to help advertising teams plan, track, and reconcile media investments. It centralizes campaign execution, post-buy analysis, and invoice validation in a single platform. This enables agencies and media buyers to reduce discrepancies, improve accountability, and gain clearer performance visibility across media channels. It even helps evaluate vendor proposals by frequency and reach so that clients can make informed decisions.
Media Link Software Pricing
The Media Link Software cost is fixed. The vendor charges $333.33/month or $4000/year to all its clients. It even offers 3- and 5-year commitment contracts at a discounted price.
Disclaimer: The pricing is subject to change.
Media Link Software Integrations
The vendor has not shared specific information related to its third-party integrations.
Who Is Media Link Software For?
Media Link Software is ideal for the advertising industry and supports the following use cases:
- Cable
- Television
- Publications
- Outdoor
- Radio
Is Media Link Software Right For You?
Does managing multi-channel advertising campaigns often lead to missed placements, delayed reconciliations, and limited post-buy clarity? These gaps can reduce ROI and strain advertiser relationships. Media Link Software addresses this by centralizing purchasing, delivery tracking, and reporting in a single platform. Designed for organizations like Conexus Advertising Group, it supports disciplined campaign oversight and accountability across both traditional and digital media.
Still not sure about Media Link Software? Contact our support team at (661) 384-7070 for further guidance.
Media Link Software Features
Post Buy Analysis
You can immediately determine whether you received the Gross Rating Points (GRPs) you were promised by performing a post-buy analysis on your imported invoices. The feature generates reports comparing actual ratings to original forecasts once the buy is off and running.
Uploading Avails
There are countless program options while using broadcast. To save time and move directly to scheduling and negotiation, the software provides tools to import your avails in Excel format. It makes the process straightforward and allows you to upload avails to your campaigns.
Campaign Management
Media Link Software features campaign management that lets you design campaigns for all media types, including broadcasts and print. The platform integrates all of these to enable you to maintain a thorough analysis while keeping your options open.
Import Invoices
To expedite processing and find inconsistencies, Media Link Software allows you to import PDF invoices from your suppliers and have them instantly match against your order. To negotiate credits and produce goods, you can create a Missed Spot Report.
Cross Media Reports
With the help of this software, you can compile a market's whole budget to determine the total reach, CPM, and money spent on all forms of media. To show your stakeholders the breadth of your campaign, this module generates an understandable report.
Pros And Cons of Media Link Software
Pros
Centralized media buying workflows
Strong post-buy reconciliation tools
Clear makes good tracking to simplify live order tracking
Cons
Might require initial training for better software adoption
Data export options feel overly restricted
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Frequently Asked Questions
Does Media Link Software offer an API?
The vendor has not shared information regarding its API.
What language does Media Link Software support?
Media Link Software is primarily available in English.
Who are the typical users of Media Link Software?
Its users are advertising agencies, media buyers, publishers, and broadcasters.
What other apps does Media Link Software integrate with?
The vendor has not disclosed specific third-party integrations.
What types of pricing plans does Media Link Software offer?
The Media Link Software price offers a base plan costing $333.33/month. Request a personalized Media Link Software pricing quote for your business.
What level of support does Media Link Software offer?
It offers support via email, call, training manual, and FAQs.
Does Media Link Software have a mobile app?
The vendor has not shared information regarding a mobile app.