Are you struggling to keep your marketing team organized and on track? Opal software streamlines campaign planning and content creation, empowering teams to collaborate seamlessly. Explore the innovative platform and achieve your goals with ease.

Opal Specifications

Time Tracking

Task Management


Budget Management

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What Is Opal Software?


Opal is a cloud-based software built for marketers and empowered by AI. It unites teams to do their best work through features that break down silos, streamline tasks, and showcase plans in a new way, all supported by an AI co-pilot. Its planning platform equips brand builders with a source of truth for their channels and campaigns, streamlining the entire marketing and communications process. In the following Opal software review, we discuss the software features, pricing options, and other benefits.

What Is Opal Software Best For?

The software is known for its ability to unite marketing teams and empower them to do their best work. It is a marketing collaboration platform that streamlines the entire marketing and communications process by combining campaign planning and content creation in one centralized location. This increases visibility and leads to a greater impact on marketing initiatives.

Opal Software Pricing

Opal cost is flexible and tailored to your needs. Click Get Pricing to get a customized pricing plan.

Opal Software Integrations

The software integrates with third-party applications:

  • Adobe Workfront
  • Khoros
  • Hootsuite
  • Dash Hudson
  • Sprinklr
  • Slack
  • Wrike

How Does Opal Software Work?

Here are the following steps to get started with Opal software:

  • Upon logging in, create a new workspace for their team by clicking on the “Create Workspace” button on the dashboard
  • Invite team members to join the workspace by clicking on the “Invite Members” button and entering their email addresses
  • Set up integrations with other software by navigating to the “Integrations” tab and following the instructions for each integration
  • Create a new campaign by clicking on the “Create Campaign” button and filling in the required information
  • Assign tasks to team members by clicking on the “Assign Tasks” button and selecting the team members and tasks
Watch a free Opal demo and learn about its functionalities.

Who Is Opal Software For?

Opal is designed for marketing teams of all sizes, from small startups to large enterprises. It is suitable for companies in any industry, including:

  • Retail
  • Technology
  • Healthcare
  • Finance

Is Opal Software Right For You?

Are you looking for a marketing collaboration platform that empowers your team to efficiently plan, create, and manage their brand content? Look no further than Opal! With its AI co-pilot, visual calendar, dynamic workflows, and flexible content system, Opal is the perfect tool for modern marketing teams.

Best-in-class brands like Wendy's, INTERMIX, 3M, UGH, and Starbucks trust it. The software is also secure and scalable, making it suitable for companies of all sizes. Its focus on security keeps all the data safe and secure.

Still not sure if Opal software benefits are right for you? Contact our customer support team at 661-384-7070, who will help you make the best decision.

Opal Features

Opal’s campaign planning feature allows marketing teams to plan and organize their campaigns visually. This feature streamlines the planning process and helps teams align on strategy, leading to more effective campaigns.

how it worksSee How It Works

This feature allows marketing teams to create and manage their brand content in one centralized location. This feature streamlines workflows and increases visibility, leading to a greater impact on marketing initiatives.

how it worksSee How It Works

It enables marketing teams to collaborate on campaigns and content creation. With a visual calendar, dynamic workflows, and a flexible content system, it’s easy for teams to collaborate from anywhere.

how it worksSee How It Works

One of Opal’s unique features is its AI co-pilot, which supports teams in breaking down silos, streamlining tasks, and showcasing plans in a new way. This feature empowers marketing teams to do their best work.

how it worksSee How It Works

It provides metrics and insights for each campaign. This feature helps marketing teams measure the impact of their initiatives and make data-driven decisions.

how it worksSee How It Works

Pros and Cons of Opal


  • Cloud-based accessibility
  • User-friendly interface
  • Robust features


  • Customer Service can be improved, according to some Opal reviews

Opal Reviews

Overall Rating


1 Reviews

Rating Distribution












February 2023

Organizing your social media


Marketing and Advertising

Ease of use


Value for money


Customer Support





This tool is fantastic for team collaboration. It provides a comprehensive view of all active users, and the ease of use is remarkable. Everything feels intuitive, and leaving comments for colleagues is a feature I used the most. Moreover the planning and scheduling options for posts are very helpful.


I encountered issues with the pages crashing, and I had to restart them to get them working again.

Frequently Asked Questions

Yes, the software has an API available for use.