Thryv: Pricing, Free Demo & Features

Name: Thryv
Rating: 2.9 (14 reviews)

Last Updated Oct 7, 2026

Key Takeaways

Generated from the text of customer reviews

Thryv streamlines CRM by combining marketing, advertising, customer interactions, and communication in a single platform, giving businesses a single source of truth to rely on throughout the customer lifecycle. While it may be too complicated for some users, its marketing automation process saves businesses a lot of time. Recently, Thryv launched the Thryv Growth Platform that leverages AI to help businesses invest wisely.

Our Verdict

Thryv is a suitable choice for small businesses that deliver services across the electrical, dental, and automotive industries. Starting at $99/month, it combines CRM tools with lead generation and AI-powered automation. However, businesses seeking more advanced features may need to switch to higher-priced plans. We recommend it for service-based businesses that need CRM, marketing, and customer communication tools in one platform.

Overall Rating

Based on 14 users reviews

2.9

All Reviews

Rating Distribution

Positive

43%

Neutral

21%

Negative

36%

Starting Price

$99

per month

Thryv Specifications

Contact Management
Lead Management
Customer Communication Tracking
Customer Service/Support
Social Media Integration
Customer Segmentation
Deal Pipeline Management
Opportunity Management
Email Integration
Mobile CRM

View All Specifications

What Is Thryv?

Thryv is an AI-powered customer relationship management (CRM) software that helps small businesses manage marketing and daily operations. It also helps them grow through automated lead scoring and comprehensive AI-generated summaries. The platform makes use of reputation management, social media management, and online listings to help businesses become visible in the industry. It helps organizations optimize campaigns with its Ad Boosts, Search Boosts, and the Thryv Leads features.

What Is Thryv Best For?

Thryv stands out for its ‘Customer Lifecycle Management’ capabilities. Through the platform, businesses can use landing pages and forms to capture leads. It also allows them to schedule appointments and organize customer information. This can improve customer engagement, save time, and give structure to operations. The platform allows businesses to send estimates and invoices, accept payments, and automate marketing processes. With this, small businesses can manage customer interactions from the first inquiry to ongoing business engagement, all on a single platform.

How Much Does Thryv Cost?

Thryv pricing starts at $99/month for its Starter Plan. Its Signature Plan costs $399/month, while its Amplify Plan with enterprise features offers custom pricing. The platform also offers a 30-day free trial.

In addition to the base subscription cost, organizations should keep the following potential expenses in mind:

Implementation And Business Setup: $300 to $2000 for initial account setup, configuration, workflow customization, branding, and administrator training
Online Listings And Marketing Services: $50-$500/month for business listings, search visibility enhancements, and digital marketing add-ons beyond core CRM capabilities
Advertising And Lead Generation: $100-$2000/month for search boosts, ad boosts, and other paid advertising campaigns
Advanced Integrations And AI Features: $200-$1500/year, additional expenses for premium integrations, AI-driven lead insights, and expanded automation capabilities

Users often consider Thryv a worthwhile investment for consolidating CRM and marketing tools into a single platform. However, costs increase as additional marketing and advertising features are added.

You can also request a custom Thryv cost based on your business needs.

Disclaimer: The pricing is subject to change.

Thryv Integrations

The software integrates with multiple third-party platforms, including:

How Does Thryv Work?

This is how you can get started with Thryv after the onboarding process is complete:

Log in to the admin dashboard to access the central workspace from which you will manage business operations
View the main dashboard and check out appointments, customer interactions, tasks, invoices, and recent activity in the same interface
Configure your business profile, team permissions, and communication preferences to align with the needs of your organization
Import customer contacts and organize them by segmenting them for future targeted communication and follow-ups
Navigate between the different modules, such as CRM, Calendar, Marketing, Payments, Communication, and Reporting – all through the main menu
Create automated workflows for key elements like appointment reminders, marketing campaigns, customer follow-ups, and review requests
Monitor analytical reports and organizational performance dashboards to track sales, customer engagement, and operational metrics

To see how its features work, you can schedule a free Thryv demo.

Who Is Thryv For?

Thryv is used by a wide range of industries and sectors, mainly:

Home services
Healthcare
Legal and finance
Auto services
Dental practice
Electrical services

Thryv Use Cases

Based on our analysis of Thryv features, capabilities, and marketing positioning, we have identified the types of learners and educational needs the platform is best suited to support.

Managing Appointment Request For Service-Based Businesses

Home services companies, wellness clinics, and salons are at risk of losing customers when appointment requests are tracked manually and delivered through different channels. With Thryv’s Online Booking function, businesses can publish booking pages where customers can schedule appointments in available time slots. These appointments are automatically added to the calendar. This helps teams coordinate schedules without having to manually recheck when confirming bookings.

Follow Up With New Leads Before They Go Cold

Small businesses that receive inquiries from phone, email, social media, or other legacy mediums might find it difficult to give timely and consistent responses. This is because lead data is scattered across multiple platforms. Through Thryv’s Lead Capture and AI Lead Insights, teams can view any queries in a single platform and respond with the relevant information. It also allows them to review leads, assign follow-up actions, and continue communicating through the CRM instead of using multiple systems.

Improving Local Visibility For Businesses With Inaccurate Online Listings

Local contractors, law firms, or medical practices may appear with outdated business hours, incorrect contact details, or incorrect information online. This makes them hard to find, reducing potential customers. Thryv’s Online Listings centralizes and organizes listing information across supported directories through a single dashboard. This allows them to relay consistent business details to customers, no matter where they search.

Running Local Advertising Without Managing Multiple Marketing Platforms

A business executive who promotes seasonal services or limited-time offers may spend time creating and managing campaigns across different advertising platforms. Thryv’s Ad Boosts and Search Boosts tools can streamline campaign management by allowing executives and marketing teams to launch and monitor local advertising efforts within the platform. This gives a single source of truth to oversee promotional activity while also increasing visibility in relevant local searches.

Organizing Customer Communication Across Multiple Channels

Businesses that rely on disconnected systems to communicate with customers often find it difficult to track previous conversations before promptly responding to new inquiries. Through Thryv’s centralized customer records, contact management, and communication history, staff members can maintain continuity in their conversations with customers. This helps them effectively manage customer relationships.

Is Thryv Right For You?

For small, service-based businesses, Thryv is a strong solution for managing customer relationships, marketing, and payments in a single platform. The platform combines CRM, online booking, invoicing, payment processing, reputation management, AI-powered lead insights, and marketing tools to help teams organize customer interactions from a singular interface.

With its extensive automation capabilities, centralized communication history, and local marketing features, teams can save time while maintaining strong customer engagement. Thryv is particularly suitable for smaller teams that do not require advanced developer controls or API-based workflows.

Thryv also enhances security by incorporating 2048-bit encryption, TLS encryption, AWS hosting, Cloudflare DDoS protection, and compliance with HIPAA and CCPA standards. This helps keep customer data safe.

Still deciding if Thryv is the right fit for your business? Contact our customer support team at (661) 384-7070 to get help in making the right decision.

Thryv Features

AI Lead Insights

Thryv’s AI Lead Insights help businesses determine which leads are more likely to convert by automatically scoring prospects and analyzing every customer interaction. It organizes conversations into different categories, such as intent, tone, and inquiry type. This gives teams actionable insights to work upon in their timely follow-ups. This feature eliminates manual lead scoring and prioritization, allowing teams to focus on high-value opportunities to improve conversion efficiency.

See How It Works

Reputation Management

The platform offers a comprehensive Reputation Management feature that centralizes business listings and customer reviews in a single platform. This helps businesses strengthen their online presence. It organizes business information throughout more than 30 online directories to maintain accurate and consistent listings. The platform also enables users to monitor ratings, respond to reviews, and gather customer feedback from a single platform. This not only improves visibility but also builds customer trust and encourages positive reviews over time.

See How It Works

Thryv Leads

This is an AI-powered advertising feature that helps organizations create, manage, and optimize digital ad campaigns across major platforms like Google, Facebook, Yelp, and Bing. It helps businesses attract qualified leads through automated audience targeting, premium ad placements, and professionally designed ad creatives like videos, carousels, and displays. Thryv Leads combines AI-driven optimization with efficient campaign management, reducing the time spent on advertising, allowing businesses to focus on generating leads and increasing visibility.

See How It Works

Social Boosts

This is a social media marketing service that reinforces business reach without having to manage campaigns. It also helps organizations maintain an active online presence. This is done through professionally crafted social posts and ad management across platforms like LinkedIn and Google Business Profile, providing content tailored to each platform. Social Boosts combines consistent organic posting with targeted social ads. As a result, brand visibility, audience engagement, and customer acquisition.

See How It Works

Pros And Cons of Thryv

A quick look at Thryv's strengths and weaknesses to
help you decide if it's the right fit

Pros

Automates follow-ups and marketing workflows, saving time on repetitive tasks
Provides extensive post-implementation training and support for smooth onboarding
Centralizes customer management by combining communication, scheduling, and invoicing in one platform

Cons

Might be too complicated for some users
Some users may not find its interface appealing

Thryv Pricing

An overview of Thryv pricing plans to help you
choose the best option for your team and budget.

Starter	Signature	Amplify

Digital Marketing Score AI Website Builder Post To 60+ Listing Directories AI Review Management Trackable Phone Numbers Digital Performance Insights 24/7 Chat Support	Everything in the Starter plan, plus: Social Media Management SEO & AEO Custom Website Advanced Listings Competitive Insights & Heatmap AI Lead Insights 24/7 Phone & Email Support	Everything in the Signature plan, plus: Custom Boosts Suite Ads Boosts Brand Boosts Social Boosts Search Boosts

Disclaimer: The pricing details were last updated on Sep 07, 2026 from the vendor's website. Please contact us for a tailored pricing list.

Thryv Reviews

Insights from real users on Thryv’s features,
performance, and overall experience.

Total 14 reviews

2.9

All reviews are from verified customers

Rating Distribution

Stars

21%

Stars

21%

Stars

14%

Stars

36%

Share your experience

Ilayda

Apparel & Fashion, 51-100 employees

More than a year

4.0

April 2025

“Everything in one place: customers, bookings and reviews”

Pros

It combines messaging, scheduling and reputation management all in one platform. I have used it to handle customer bookings for private styling appointments, gather reviews and follow up with shoppers..all from the dashboard. It really streamlines the process and ensures consistency across our brand.

Cons

The UI isn't as smooth as other newer platforms and some features like email campaign tools, feel pretty basic compared to more specialized services. It was also a bit tricky to customize for our fashion brand at first and it took some tweaking to align everything with our branding.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

Rahman

Business Supplies and Equipment, 500+ employees

More than a year

4.0

April 2025

“Handy CRM tool to manage professional connections effectively”

Pros

Thryv has really helped us keep everything like client communication, invoicing and scheduling, all in one place. What I really appreciate is how quickly I can follow up or remind clients without hopping between multiple tools. It saves so much time having all customer profiles and interactions stored in one spot.

Cons

The marketing automation features are a bit basic compared to other dedicated products. I also found that setting up workflows took more time up front than I expected specially when it came to customizing templates for our business supplies focus.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

Tom

Photography, 1-10 employees

More than a year

3.0

March 2025

“A tool that can be better”

Pros

One thing I appreciated was how many functions are all managed in a single footprint. It makes everything simpler to use.

Cons

It became too expensive and quirky for my liking and to make matters worse, they outsourced their tech support overseas.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

View All 14 Reviews

Frequently Asked Questions

Quick answers to common questions to help you better understand the product, features, and services.

Does Thryv offer an API?

Yes, Thryv does offer an API.

What other apps does Thryv integrate with?

Thryv software offers integration with multiple enterprise platforms like QuickBooks, ScoreApp, Claude, and Xero.

What language does Thryv support?

The platform offers multi-language support, including English, French, German, Hebrew, Portuguese, Russian, Polish, and Spanish.

Who are the typical users of Thryv?

The software is particularly used by small and growing service-based businesses across multiple industries such as home services, healthcare, legal and finance, auto services, dental practice, and electrical services.

What types of pricing plans does Thryv offer?

Thryv offers a tier-based pricing plan with a starting price of $99/month for its Starter Plan and $399/month for its Signature Plan. Its Amplify Plan is available at custom pricing. A 30-day free trail is also available for users. Get a personalized Thryv price estimate now!

What level of support does Thryv offer?

The platform offers post-implementation support, as well as phone and email support.

Does Thryv have a mobile app?

Yes, Thryv offers both Android and iOS apps.

Key Takeaways

Our Verdict

Overall Rating

Rating Distribution

Starting Price

$99

Thryv Specifications

What Is Thryv?

What Is Thryv Best For?

How Much Does Thryv Cost?

Thryv Integrations

How Does Thryv Work?

Who Is Thryv For?

Thryv Use Cases

Managing Appointment Request For Service-Based Businesses

Follow Up With New Leads Before They Go Cold

Improving Local Visibility For Businesses With Inaccurate Online Listings

Running Local Advertising Without Managing Multiple Marketing Platforms

Organizing Customer Communication Across Multiple Channels

Is Thryv Right For You?

Thryv Features

Pros And Cons of Thryv

Pros

Cons

Thryv Pricing

Starter

Signature

Amplify

$99 per month

$399 per month

Custom Pricing

Thryv Reviews

Frequently Asked Questions

Does Thryv offer an API?

What other apps does Thryv integrate with?

What language does Thryv support?

Who are the typical users of Thryv?

What types of pricing plans does Thryv offer?

What level of support does Thryv offer?

Does Thryv have a mobile app?

What Is Thryv?

What Is Thryv Best For?

How Much Does Thryv Cost?

Thryv Integrations

How Does Thryv Work?

Who Is Thryv For?

Thryv Use Cases

Managing Appointment Request For Service-Based Businesses

Follow Up With New Leads Before They Go Cold

Improving Local Visibility For Businesses With Inaccurate Online Listings

Running Local Advertising Without Managing Multiple Marketing Platforms

Organizing Customer Communication Across Multiple Channels

Is Thryv Right For You?