eTrigue DemandCenter is a marketing automation software that is designed to serve small to midsized businesses across various industries such as technology, advertising, transportation, healthcare and B2B. The software helps users to build email campaigns, multi-stage nurturing programs and landing pages. DemandCenter enables users to identify the programs that deliver qualified prospects to sales and help them develop a better understanding of the reason behind it.
eTrigue DemandCenter offers a comprehensive set of tools to make it simple for small marketing teams to manage all of their online tasks from a unified platform. The solution helps businesses analyze their marketing programs to comprehend the effectiveness of their campaigns. The drag and drop feature that comes with the solution allows businesses to design campaigns quantify the cross-campaign effectiveness automatically with its customizable dashboards, enabling users to take immediate actions.
Pricing: The pricing plan for eTrigue depends on the user’s database size. Estimated pricing starts at $600 per month for a database size of 1,000.
USP: The software can be integrated with various CRM solutions such as Microsoft Dynamics, Salesforce.com and NetSuite.
Support: DemandCenter provides support via phone and email.
Product Advantages: The solution gives small to midsized business marketers a single platform to create, manage, and execute marketing programs across email, web and mobile.
Product Limitations: The software is not so user-friendly. It requires a lot of practice to understand its features.