Adthena

Adthena

14 Review(s)

Overview

Adthena provides AI-powered paid search intelligence with detailed market share analysis and advanced campaign efficiency insights. While the platform’s data analysis is slightly complex, its extensive market exposure and optimized ad performance allow businesses to enhance their growth and protect their reputation by building data-driven strategies.

Overall Rating

Based on 14 users reviews

4.9

Rating Distribution

Positive

100%

Neutral

0%

Negative

0%

Starting Price
Custom

Adthena Specifications

Campaign Management

Analytics and Reporting

Brand Management

Competitor Analysis

View All Specifications

What Is Adthena?

Adthena software is an AI-based paid search intelligence platform that gathers and analyzes digital advertising data from various global markets. The software allows users to generate comprehensive market share reports, campaign efficiency metrics, and obtain competitor insights by utilizing its Whole Market View tools. It also offers Ask Arlo, a data analyst feature, supporting brands in optimizing PPC performance and controlling ad spend, thereby improving cost efficiency.

Adthena Pricing

Adthena pricing varies depending on your organization type and needs. Users can request a quote for the plan that best suits them.

Adthena Integrations

Adthena software integrates with:

  • Looker Studio
  • Microsoft Power BI
Watch a free Adthena demo to learn more about its integrations.

Who Is Adthena For?

Adthena is designed for the following sectors and industries:

  • Technology
  • Legal
  • Pharmaceuticals
  • Digital Agencies
  • Finance
  • Retail
  • Travel
  • Automotive

Is Adthena Right For You?

Adthena is suitable for enterprise brands requiring precise, data-driven insights to optimize their paid search campaigns. The platform provides extensive AI analytics and market exposure, ensuring efficient ad spending and campaign performance. Its advanced features allow users to improve decision-making and gain a competitive edge, leading to sustained business growth.

Still in doubt if Adthena is right for you? Contact our customer support team on (661) 384-7070 for further guidance.

Adthena Features

Adthena ensures brand protection by delivering comprehensive measures to protect a brand's online presence. The software continuously monitors competitors and detects potential threats to a brand’s reputation, supporting stable growth by maintaining brand integrity.

See How It Works

Adthena provides a Brand Activator that utilizes AI-powered search intelligence to enhance brand visibility and market presence. This feature identifies growth opportunities within the market and adapts paid search strategies accordingly to optimize ad performance, leading to brand expansion.

See How It Works

The software offers Auto Takedown, utilizing automated processes to detect unauthorized digital content that may harm brand integrity. Its AI algorithms continuously monitor digital assets and remove problematic ads efficiently, protecting brand reputation.

See How It Works

The platform’s Ask Arlo - GenAI data analyst converts countless data points into actionable insights. It utilizes advanced analytics to identify industry-specific trends and detailed campaign performance metrics, supporting data-driven decision-making.

See How It Works

Pros And Cons of Adthena

Pros

  • It offers an extensive AI-powered search intelligence

  • The platform provides a comprehensive market share analysis

  • The software protects brand reputation through its data-driven recommendations

Cons

  • The platform has limited integrations

  • Its data analysis results are slightly complex

Adthena Reviews

Total 14 reviews

4.9

All reviews are from verified customers

Rating Distribution

5

Stars

86%

4

Stars

14%

3

Stars

0%

2

Stars

0%

1

Stars

0%

Share your experience

PG

Pavel G.

Lead, 500+ employees

5.0
March 2024

Simple to use and features an excellent UI

Pros

The setup is incredibly easy and the AI quickly analyzes your website, giving you everything you need with just a few clicks. It also lets you track your competitors' A/B tests and even predicts their scores. Plus the customer service is quick and very helpful. Overall I mostly see positives and no major flaws.

Cons

The historical data available is limited and the time period you can review is quite short. The screenshots of ad copies aren't from the actual SERP page, which looks a bit odd in presentations. It's not a major problem but still something worth mentioning. The tool is also very expensive but if you can afford it, it's worth it.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

10

VU

Verified User

Financial Services, 500+ employees

5.0
January 2023

Essential for SEM/SEO teams

Pros

One of the best features is the ability to monitor competitors across both SEM and SEO. Unlike other tools, Adthena scrapes Google's search results and provides its own data which is great for external validation.

Cons

One issue I have is the inability to automate reporting exports. While there is an API, it requires a very technical team for integration. It is possible to export data to Google's BigQuery and then into Datastudio but it's a cumbersome process.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

9

MC

Michael C.

Marketing, 51-100 employees

5.0
December 2022

A valuable tool for understanding competitors

Pros

It's great for finding out who your competitors are on specific search terms on Google Ads. You can also see what kind of ads they are running.

Cons

Sometimes the UI can be a bit glitchy but otherwise, everything works well. The customer service reps are extremely helpful and they respond quickly when you need assistance.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

9

Frequently Asked Questions

Adthena cost varies depending on your organization type and needs. Users can request a quote for the plan that best suits them.

Typical users of Adthena include the automotive sector, digital agencies, finance sector, pharmaceuticals sector, retail sector, technology sector, travel sector, and legal sector.

Yes, Adthena does offer an API.

Adthena software integrates with Microsoft Power Bi and Looker Studio.

Adthena offers support through blogs, webinars, guides & reports, careers page, contact, and press & rewards.

No, Adthena software does not offer a mobile app.

Adthena supports English language only.