BuzzSumo is a robust social media analytics solution that assesses content performance through its discovery, tracking, and research tools. Although it may be costly for small businesses and freelancers, it supports comprehensive, insightful features for advanced monitoring. BuzzSumo helps users organize web content, identify successful sources, and connect with influencers.
BuzzSumo Specifications
Campaign Management
Lead Generation
Customer Segmentation
Email Marketing
What is BuzzSumo?
Overview
BuzzSumo is a widely used social media analytics tools helping businesses of all sizes analyze hundreds of millions of pieces of content by making detailed and powerful data accessible to them. The software is responsible to search the web for any required piece of content and listing the content sources based on their success rate. It provides web-content and informs the user of the success rate by calculating the number of shares and likes. It analyses the performing content in all types of markets based on the queries and keyword searches made.
With BuzzSumo, no content goes to waste or undetected. Users are provided with an organized platform that they can use for guidance through the flow of the content piece. The software primarily concerns itself with the content shared on social media platforms which it sweeps, organizes, analyzes connects key influencers to increase the growth rate of users by keeping track of their social content.
Pricing: Four different pricing packages are offered: Micro Plan ($39/month), Pro($99/month), Plus ($179/month), Large ($299/month) and Enterprise ($499/month). A free trial is available.
USP: Facebook analyzer and a question analyzer are offered. Insight into competitors' strategies and how they reach the target audience. Time-based searches for more refined results.
Support: Support can be reached online and via phone.
Product Advantages: Highly effective tool. Helps us perfect our social media strategies. Quick and easy. Prompt support.
Product Limitations: No search filter based on language or country. Expensive for small businesses, freelancers, and entrepreneurs.