MailerLite is a straightforward email marketing tool that helps with creating campaigns, automating workflows, and tracking results. Some users find the template editor slightly limiting for advanced designs. Still, its clean interface, fair pricing, and solid core features make it a strong choice for small businesses and creators.
MailerLite Specifications
Campaign Management
Lead Generation
Customer Segmentation
Email Marketing
What Is MailerLite?
MailerLite is a cloud-based email marketing platform designed for small businesses, startups, creators, and nonprofits looking to engage audiences without complexity or high costs. It supports marketing campaigns through automation, list management, and content delivery tools, helping users build stronger relationships with their subscribers. The software is known for its simplicity, transparent pricing, and customer-centric approach. It aims to reduce the typical barriers of email marketing such as steep learning curves or budget constraints, while still offering professional-level outcomes.
MailerLite Pricing
The software offers three packages:
- Free: $0
- Growing Business: $10/month
- Advanced: $20/month
Disclaimer: The pricing is subject to change.
MailerLite Integrations
MailerLite software seamlessly integrates with various business applications, including:
- WooCommerce
- Stripe
- Wix
- Payhip
- Squarespace e-commerce
- Zapier
- WordPress
Who Is MailerLite For?
The software caters to a diverse range of industries and is suitable for companies both large and small, such as:
- E-commerce
- Nonprofits
- Education
- Publishing and Media
- Technology
- Health and Wellness
- Real Estate
Is MailerLite Right For You?
MailerLite is a strong choice for businesses because it’s affordable, easy to use, and scalable. It helps improve customer engagement, supports consistent brand communication, and saves time through automation. The platform also boosts deliverability, streamlines campaign management, and works well even for teams with limited technical experience.
Still not sure if MailerLite is right for you? Contact our customer support team at (661) 384-7070 for guidance, they’re here to help you make the right choice.
MailerLite Features
MailerLite enables businesses to send targeted email campaigns with ease. Its platform supports list segmentation, performance tracking, and subscriber management, helping users build stronger relationships and grow their audience through effective email communication.
With the software’s intuitive drag-and-drop editor, users can craft visually appealing newsletters without coding. The editor offers customizable blocks, AI-assisted content creation, and multimedia integration, allowing for engaging and personalized email designs that resonate with subscribers.
MailerLite's website builder enables users to create and publish websites effortlessly using a no-code, drag-and-drop interface. It includes features like landing pages, pop-ups, and unlimited traffic and storage, making it suitable for businesses aiming to establish an online presence quickly.
The platform offers customizable signup forms, including embedded and pop-up options, to help businesses grow their subscriber lists. These forms are GDPR-compliant and can be integrated seamlessly into websites or social media platforms, facilitating efficient lead capture.
MailerLite's automation feature allows users to set up email workflows triggered by subscriber actions or specific dates. This enables timely and relevant communication, enhancing engagement and saving time by automating repetitive tasks.