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Overview

MassMailer enables businesses to run email campaigns directly within Salesforce, enhancing communication and improving list accuracy. Email verification and advanced tracking support consistent engagement. Although large campaigns need proper management, its drag-and-drop template builder and spam trap detection simplify execution for teams of all sizes. 

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Overall Rating

Based on 85 users reviews

4.9

Rating Distribution

Positive

99%

Neutral

1%

Negative

0%

Starting Price
$219

seat/month

MassMailer Specifications

Campaign Management

Lead Generation

Customer Segmentation

Email Marketing

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What Is MassMailer?

MassMailer is a cloud-based email marketing solution for Salesforce CRM. It is designed for businesses of all sizes looking to expand their outreach without email limits. The platform helps organizations manage large-scale campaigns, track engagement, and maintain the quality of their lists. Key features include advanced tracking, email verification, and drip campaigns, which help improve email deliverability, reduce bounce rates, and maintain consistent communication with leads and customers. MassMailer supports teams aiming to increase engagement, nurture prospects, and strengthen overall marketing efforts. 

MassMailer Pricing

MassMailer offers flexible plans based on email volume and features, tailored for businesses of different sizes, along with a 15-day free trial. These plans are as follows:

  • Basic: Starting from $219 (10,000 emails)

  • Pro: Starting from $279 (10,000 emails)

  • Premier: Starting from $409 (10,000 emails)

Request a personalized MassMailer pricing quote for your business today!

Disclaimer: The pricing is subject to change.

MassMailer Integrations

MassMailer is a native Salesforce email solution, so no integration is required.

Schedule a MassMailer demo to learn more about the software capabilities.

Who Is MassMailer For?

MassMailer is ideal for a wide range of industries and sectors, including:

  • Education

  • Real estate

  • Financial Services

  • Non-profits

  • Legal Services

  • Staffing

Is MassMailer Right For You?

Looking for a high-performance email marketing solution that integrates directly with Salesforce? MassMailer helps businesses send large-scale campaigns without limits while improving deliverability and engagement. Features such as advanced tracking, email verification, and spam trap detection ensure that messages reach the intended audience. With clients such as the PGA, Instacart, Carfax, and the Kauffman Foundation, the platform offers secure, scalable, and reliable email marketing solutions for growing organizations.

Still not sure if MassMailer is right for you? Contact our sales team at (800) 297-0991, who will help you make the best decision.

MassMailer Features

MassMailer features provide detailed insight into campaign performance, including opens, clicks, bounces, and unsubscribes. Users can evaluate recipient engagement and adjust email strategies accordingly. This allows businesses to understand audience behavior, improve targeting, and make informed decisions to enhance overall marketing effectiveness.

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The platform ensures email list quality by identifying invalid addresses and reducing bounce rates. This feature helps maintain sender reputation and improves deliverability. By confirming contacts before sending campaigns, businesses can save time, prevent wasted resources, and increase the likelihood that emails reach intended recipients.

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MassMailer software allows scheduling and automation of email sequences for leads or contacts. Businesses can nurture prospects through a structured series of messages, improving engagement over time. This feature ensures consistent communication, strengthens relationships, and guides recipients toward desired actions without manual intervention.

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The platform includes a drag-and-drop email editor for creating responsive templates. Users can design professional emails without coding knowledge. This feature helps businesses maintain brand consistency, create visually appealing messages, and save time while developing campaigns that effectively capture the attention of recipients.

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MassMailer features identify potential spam traps and risky email addresses within contact lists. By reducing the chance of encountering these traps, businesses can enhance their sender reputation and improve inbox placement. This leads to higher campaign success, fewer delivery issues, and better overall email marketing results.

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MassMailer Email Monitor ensures that your email does not contain any spammy content, the layout renders nicely on all devices, and the email infrastructure is in good condition before sending your campaign.

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MassMailer's inboxing service keeps your domain and IP in a warm-up state at all times. Domain and IP warming are essential for building trust and establishing a positive reputation with Internet Service Providers (ISPs) and mailbox providers before sending large email volumes. This gradual increase in sending volume helps prevent your emails from being marked as spam, improves deliverability to the inbox, and ultimately leads to higher engagement and better marketing campaign results.

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MassMailer enables you to send emails to any standard or custom object in Salesforce, provided that the object has an email field. Send to related parent or child objects as well.

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MassMailer allows you to attach files with a total file size of up to 7 MB. You can also add links to files or send a unique file to each recipient.

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MassMailer is packaged with native Salesforce reports and dashboards. These reports and dashboards are completely customizable.

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Pros And Cons of MassMailer

Pros

  • Creates responsive emails without coding skills

  • Monitors email performance with detailed analytics

  • Validates emails to reduce bounce rates

Cons

  • Analytics require interpretation for optimal use

  • Large campaigns need proper management

MassMailer Reviews

Total 85 reviews

4.9

All reviews are from verified customers

Rating Distribution

5

Stars

93%

4

Stars

6%

3

Stars

1%

2

Stars

0%

1

Stars

0%

Share your experience

ML

Matthew Longoria

American Home Buyer, 11-50 employees

More than a year

5.0
December 2025

Easy to use - great support system for Salesforce

Pros

Easy to use and the team is very supportive. Easy to work with and quick responses.

Cons

Replies can sometimes take up to 24hrs at the most.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

AB

Aidel Bruck

RCCS, 11-50 employees

More than a year

5.0
November 2025

Highly Reccomend

Pros

We have been using this tool for a couple years now, This tool is constantly updated new features are constantly being added. Whenever support is needed they are quickly responsive and effectively resolve whatever is needed. We recently had an urgent need to send many more emails then we usually send and mass mailer team upped our limit within an hour. Currently I am loving the custom template option. Templates can be created within the mass mailer app and attachements can be added too. Originally we needed to be able to send mass emails to addresses in custom fields on a weekly basis. We needed a way to define the accounts that would be included in the mass email with many criteria. Mass mailer set us up quickly and whenever we needed extra help they were available right away. The user interface is very easy to use and provides many options. Best part is that we can manipulate who the sender of the email is and where the reply should be sent back to. The tool is very powerful and has so many options. They give great ongoing support, I would recommend this service to all.

Cons

We are looking forward to the mass SMS feature

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

MO

Michael Olson

Marketing and Advertising, 101-500 employees

5.0
September 2025

reliable and well-supported platform

Pros

I've been using this service for a few years now and my overall experience has been great. The support team was really easy to work with when we were getting set up. Since we went live, we've had hardly any issues. I'm looking forward to using it for even more things in the future. I definitely recommend this company.

Cons

I have nothing negative to mention. I love it.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

Frequently Asked Questions

MassMailer is a native Salesforce CRM solution, so no other integration is required.

Yes, MassMailer provides an API.

MassMailer is utilized by businesses across various sectors, including education, real estate, financial services, legal services, staffing, and non-profit organizations.

MassMailer is compatible with any industry solution provided by Salesforce or any other ISV partner

MassMailer supports Enterprise, Unlimited, Performance, Platform, and ISV editions.

MassMailer primarily supports English language.

Yes, MassMailer supports Salesforce Experience Cloud users as well

MassMailer price offers Basic ($219/10,000 emails), Pro ($279/10,000 emails), and Premier ($409/10,000 emails) plans, along with a 15-day free trial. Get a tailored quote on MassMiller cost.

MassMailer provides support through chat, email, and phone.

No, MassMailer does not have a standalone mobile app.