Last Updated
Overview
MNTN Performance TV is a Connected TV (CTV) platform designed to help businesses run optimized ad campaigns across premium TV networks. While getting the most out of the platform can take some time for unfamiliar users, MNTN Performance TV makes it easier to scale and measure TV ad performance.
Overall Rating
Based on 6 users reviews
4.7
Rating Distribution
Positive
83%
Neutral
17%
Negative
0%
Starting Price
Custom
MNTN Performance TV Specifications
- Campaign Management
- Customer Segmentation
- Analytics and Reporting
- Personalization and Targeting
What Is MNTN Performance TV?
MNTN Performance TV is a Connected TV (CTV) platform that helps businesses manage and improve TV ad campaigns. The platform includes tools for optimizing ads, managing creative content, and tracking campaign performance. Its features focus on advertising across premium TV networks, helping businesses reach their target audience effectively. MNTN Performance TV software offers businesses a dependable way to enhance their TV advertising efforts with a straightforward interface and powerful insights.
MNTN Performance TV Pricing
The official website of MNTN Performance TV does not provide specific pricing, which may vary based on campaign size, targeting, and additional services.
MNTN Performance TV Integrations
MNTN Performance TV integrates with several third-party platforms, including:
- LiveRamp
- Google Analytics
- Google Data Studio
- Tableau
- Funnel.io
Who Is MNTN Performance TV For?
MNTN Performance TV serves various businesses, such as:
- B2C Advertisers
- B2B Advertisers
- Small Businesses
- Enterprises
- First-Time TV Advertisers
Is MNTN Performance TV Right For You?
MNTN Performance TV is a dependable solution for businesses looking to improve TV advertising efficiency. Companies can gain valuable insights into ad performance with features like audience targeting and real-time performance tracking across 25+ premium TV networks. The platform serves various types of businesses, offering a secure and scalable solution. MNTN Performance TV is built to comply with industry security standards, ensuring reliable data protection. That’s why the software is a go-to choice for hundreds of businesses, such as Atlanta Hawks, TitleMax, and Kohler.
Still unsure about MNTN Performance TV? Contact our support team at (661) 384-7070 for further guidance.
MNTN Performance TV Features
Verified Visits
The feature tracks only conversions directly driven by TV ads. It ensures data accuracy by eliminating irrelevant or external factors. Businesses can rely on Verified Visits for clear and reliable ROI insights.
MNTN Matched Audience Targeting
The software uses AI technology to identify high-intent audiences based on customer behavior. It refines audience targeting to ensure ads reach the most relevant viewers. This approach improves overall campaign performance and ad relevance.
Premium CTV Inventory
It provides access to ads on over 100 top tier streaming networks. Users can run non-skippable 15-second and 30-second ads to maximize viewer engagement. This feature helps businesses reach a broad and relevant audience.
Real-Time Reporting Suite
MNTN Performance TV offers insights into key metrics such as impressions, conversions, and cost per visit. Its dashboards provide businesses with up-to-the-minute performance tracking. It allows for immediate adjustments to optimize ad campaigns and results.
Creative-as-a-Subscription (CaaS)
The feature delivers high-quality TV commercials through QuickFrame by MNTN. Users can update creative content regularly without additional production costs. MNTN Performance TV ensures that ads remain fresh, relevant, and engaging.
Pros And Cons of MNTN Performance TV
Pros
Integration with multiple systems makes it adaptable to various workflows
Responsive customer support is always available to assist when needed
High-quality ad inventory providing access to premium streaming networks for better ad reach
Real-time performance metrics for campaign optimization with detailed insights like ROAS and cost per visit
Cons
Geotargeting options could benefit from additional flexibility for more refined campaign targeting
Campaign setup might require extra time to fully master for first-time users
The absence of a change history feature makes tracking modifications a bit more manual
MNTN Performance TV Reviews
Total 6 reviews
4.7
All reviews are from verified customers
Rating Distribution
5
Stars83%
4
Stars0%
3
Stars17%
2
Stars0%
1
Stars0%
Share your experience
Small Business, 11-50 employees
“Started rocky but it is great now”
Pros
The user interface and reporting tools look fantastic but what really makes this platform stand out to me is the quality of the inventory. On top of that the customer support team is absolutely excellent.
Cons
Getting creatives set up can feel a bit too much especially if you are used to how things work in CM360. Plus I would love it if there was a way to track phone call conversions or even offline conversions right through the platform.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8
Mid Market, 500+ employees
“Really leveled up our streaming ads”
Pros
One thing that stands out is the rates and ad placements we have gotten through MNTN are honestly tough to beat. Plus the insights and attribution data help us make smarter marketing decisions overall.
Cons
Setting up the account took a little more of our effort in the beginning but once everything is in place making changes to targeting or creative is pretty easy.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Mid Market, 500+ employees
“Big fan of it”
Pros
I have become a big supporter of Mountain. The platform is pretty easy to use but what makes it shine is the customer success team. Also they are very helpful during onboarding offering solid documentation and always reaching out with useful advice even if your media spend is not huge. Most platforms barely lift a finger to help you grow but it is different. Fast replies, solid product knowledge and a support team that really shows up when it matters.
Cons
Honestly I have not run into any problems with the platform so far. Everything has been working great.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Frequently Asked Questions
What types of pricing plans does MNTN Performance TV offer?
The MNTN Performance TV cost varies by campaign scale and business needs. So, get a tailored pricing estimate specific to your requirements.
Does MNTN Performance TV have a mobile app?
No, MNTN Performance TV does not offer a mobile app.
What language does MNTN Performance TV support?
MNTN Performance TV supports English.
What other apps does MNTN Performance TV integrate with?
MNTN Performance TV integrates with Google Analytics, LiveRamp, Funnel.io, Google Data Studio, and several others.
Who are the typical users of MNTN Performance TV?
The typical users of MNTN Performance TV include B2C and B2B advertisers, small businesses, enterprises, and first-time TV advertisers.
Does MNTN Performance TV offer an API?
Yes, MNTN Performance TV provides an API.
What level of support does MNTN Performance TV offer?
MNTN Performance TV offers support through phone, email, live chat, and a resource center.