Savicom
Last Updated
Overview
Savicom offers web-based email marketing software that helps marketing managers create, distribute, and monitor campaigns. Although limited documentation may complicate certain workflows, its proprietary sending technology, audience segmentation, and detailed engagement reports help businesses manage high-volume email campaigns.
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Starting Price
$14.95
Savicom Specifications
- Campaign Management
- Lead Generation
- Customer Segmentation
- Email Marketing
Savicom Features
Marketing Automation
Savicom's AutoCampaign enables businesses to automate email sequences based on recipient behavior, interests, geographic location, or audience segments. Marketing teams can configure email frequency, triggers, and sequence duration to manage customer communications. Additionally, WebFetch automatically retrieves updated website content and distributes relevant information to subscribers, reducing manual effort in recurring email campaigns.
Reporting And Revenue Tracking
The software provides campaign reports that track email delivery, open rates, click-through activity, and individual recipient engagement. Its graphical reporting tools highlight engagement trends and device preferences, while Google Analytics integration supports revenue tracking. Marketing Pro Plus also includes conversion tracking for purchaser retargeting and correlation reporting to analyze campaign performance across audience segments and A/B tests.
Dynamic Content
Savicom enables marketing teams to personalize email content based on recipient behavior, interests, demographics, and geographic location. Marketing Pro Plus supports dynamic adjustments to subject matter, offers, links, and custom data fields using engagement signals such as clicks, conversions, and inactivity. Additionally, responsive HTML templates help maintain consistent email formatting across mobile devices, tablets, and desktops.
Data Integration
The platform enables businesses to manage subscriber information through website subscription forms, list imports, and database integrations. Marketing teams can upload contact lists in multiple file formats, update subscriber records, and remove contacts as needed. The platform also provides a customizable application programming interface (API) for database connectivity and secure file transfer protocol (FTP) for transferring subscriber data between systems.
Multi-User Support
Savicom provides an administrative dashboard for creating user roles and assigning feature-level permissions. Administrators can oversee multiple accounts and logins through a centralized interface while restricting access based on responsibilities. Marketing Pro Plus also supports aggregate billing, customizable private branding, and client activity reports, helping enterprise marketing teams and resellers manage multiple accounts.
Pros And Cons of Savicom
Pros
Reduces manual effort in recurring email campaigns
Improves campaign relevance through personalized customer communications
Helps marketing teams identify underperforming email campaigns
Cons
Occasional downtime may disrupt operations
Support responsiveness may vary across scenarios
Savicom Pricing
Marketing Pro Basic | Marketing Pro Plus/Enterprise |
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$14.95 per 1,000 contacts | $19.95 per 1,000 contacts |
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Disclaimer: The pricing details were last updated on Sep 16, 2026 from the vendor's website. Please contact us for a tailored pricing list.
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Frequently Asked Questions
Does Savicom allow direct editing of email HTML code?
Yes, Savicom's email editor allows marketing teams to switch between visual editing and HTML source editing. This enables teams to modify email code directly while retaining access to the visual design interface.
Can marketing teams create Savicom emails using Microsoft Word?
Yes, Savicom integrates with Microsoft Word, allowing marketing teams to prepare formatted email content in Word before converting it through the platform's HTML editor. This provides an alternative to designing emails directly.
Can subscribers join Savicom mailing lists directly through social media?
Yes, Savicom provides a social media sign-up widget that allows contacts to subscribe to mailing lists without leaving the social media platform. This supports subscriber acquisition through existing social media audiences.
Does Savicom outsource its customer support services?
No, Savicom maintains an in-house customer support team that works alongside its developers and senior management. The company describes its customer service as free and emphasizes individualized responses rather than scripted assistance.
Does Savicom support email forwarding to additional recipients?
Yes, Savicom can automatically insert a forward-to-a-friend link into marketing emails. Recipients can use this link to share messages with other contacts, helping businesses extend campaign reach beyond their existing subscriber lists.
Can Savicom automatically process bounced emails?
Yes, Savicom's automated list manager includes advanced bounce processing alongside subscription updates and contact removal. These functions can integrate with existing databases, allowing marketing teams to maintain subscriber records during ongoing campaigns.
How does Savicom separate customer data across accounts?
Savicom assigns each user a unique, sandboxed database, preventing customer information from being combined with data belonging to other users. The platform also performs regular data integrity checks on customer information.