SocialPilot social media marketing tool assists businesses in managing their multi-channel content calendar, user engagement, and team collaboration. Although it has limited integration, it provides customized branding and flexibility. Users can increase content outreach with streamlined content publishing and bulk scheduling tools. SocialPilot also supports AI-enabled tools and automated reports.

SocialPilot Social Media Marketing Tool Specifications

Campaign Management

Lead Generation

Customer Segmentation

Email Marketing

View All Specifications

What is SocialPilot Social Media Marketing Tool?

Overview

SocialPilot is a cloud-based social media marketing and analytics tool designed specifically for companies and social media professionals. The platform assists users in enhancing the efficiency of their online marketing strategies and efforts and saves time and money. within a single suite, calendar management, branding, scheduling, client management, and reporting functionalities.

The platform enables users to efficiently manage all of the major social media accounts and enhance social media presence and effectivity on one platform with automated post scheduling and many other unique features. Social media networks like Facebook, Twitter, Tumblr, Instagram, LinkedIn, Google My Business, Pinterest, Vk, and Xing are supported. Unlike other automation tools, SocialPilot allows its users to put custom branding while Facebook marketing so it does not look automated and help them to have their own branding. Complete customization and flexibility are also offered so the system can be set up to fit any business requirements, which is a rare quality in social media scheduling and sharing tools.

With a present userbase of over 40,000 agencies and social media teams, SocialPilot is meant to be accessible for businesses of all scales and industries. Android and iOS apps are also available.

Pricing: A free starter package for up to 3 connected profiles and four paid subscription plans: Individual for $10/month, Professional for $30/month, Small Team for $50/month, and Agency for $100/month. The bigger the package, the higher the number of social media supported and allocated number of daily posts.

USP: Save time by scheduling as many as 500 posts at a time. Powerful and comprehensive analytics. Social media calendar capable of visualizing marketing strategies for better results.

Support: Support can be reached via phone and online.

Product Advantages: Moderately priced and appropriately integrated. A browser extension for Chrome, Firefox and Safari and the ability to share images from Canva also. Robust client Management features.

Product Limitations: Bulk uploads can be challenging and very slow. The number of supported platforms is limited and needs to be extended.

Pros and Cons of SocialPilot Social Media Marketing Tool

Pros

  • It is modern, affordable and easy-to-use

Cons

  • It is modern, affordable and easy-to-use

SocialPilot Social Media Marketing Tool Reviews

Overall Rating

4.6

10 Review(s)

Rating Distribution

5

star

(6)

4

star

(4)

3

star

2

star

1

star

August 2019

Social Media management tool

Karen

Graphics by Design

Ease of use

10

Value for money

8

Customer Support

10

Functionality

8

Pros

It enables me to draw cost-free analysis for my social media activities. I can schedule a post that I find from Facebook to a later date.

Cons

There is a lot of different social media management software available but this one seems to work best for my company.

August 2019

Overall great product

Tijana

Tiah Creative

Ease of use

8

Value for money

9

Customer Support

7

Functionality

8

Pros

Affordable and extremely useful software. Enables me to schedule posts across several different social accounts. Our company manages a lot of social media accounts for our clients and this was way cheaper than other options with all the features.

Cons

Too many glitches sometimes. Things happening for no reason or trigger. Customer service is seldom able to offer any useful suggestions or help.

August 2019

Great for social Media management

Frank

Ringier Africa

Ease of use

9

Value for money

7

Customer Support

8

Functionality

8

Pros

Great value for money makes it really attractive for small businesses and freelancers. Very efficient and time-saving tool for social media management teams. SocialPilot offers some really powerful tools for managing multiple social media accounts at once, saving you a ton of time.

Cons

Bulk uploads take too long to post.

August 2019

Excellent platform

fernanda

Logos comunicaes-agncia digital

Ease of use

9

Value for money

8

Customer Support

8

Functionality

8

Pros

I like that Social Pilot is really practical and the functions are highly efficient.

Cons

The learning curve is rather steep but it gets easier with time.

August 2019

Some really cool functions

Julie

Big Fish Local

Ease of use

9

Value for money

9

Customer Support

8

Functionality

8

Pros

Ease of use and efficiencyCons:

Cons

Cannot post to Instagram. Customer service can be very disappointing at times.

July 2019

The simplest solution for social media management

Anonymous

Not Specified

Ease of use

8

Value for money

10

Customer Support

8

Functionality

8

Pros

Scheduling posts for automatic sharing. It helps us share updates regarding our company.

Cons

Posting on Tumblr with this tool is more difficult than other famous platforms.

May 2019

Good but limited features

Anita

Twirp Communications

Ease of use

9

Value for money

8

Customer Support

10

Functionality

8

Pros

Very efficient the way they allow you to set up posting groups and with the click of one button schedule a post to multiple Facebook Pages.

Cons

My only con for SP is that it lacks the features I found in other programs. I would love to have the ability to create recurring, recycling posts by category. It doesn’t support autoposting on Instagram.

May 2019

Great for small scale management

Chris

The Chris and Sam Podcast

Ease of use

8

Value for money

8

Customer Support

9

Functionality

9

Pros

Really easy to promote yourself and upcoming events on social media with scheduled posts. Analytics reports are very insightful. The developer refines and updates the software from time to time. He seems very responsive to suggestions for improvement or additional features.

Cons

There were issues with scheduling posts for Instagram when I was using it. I dont know if that has been sorted now though.

April 2019

Amazing features for a great price!

Weronika

GMIT

Ease of use

10

Value for money

9

Customer Support

9

Functionality

9

Pros

It is straightforward to use and combines all of your social media accounts. I used it to manage posts on my facebook page. This is easily among the most cost-effective and purposeful applications that make managing your accounts so much easier.

Cons

There arent many cons that I observed during the use.

April 2019

Super easy social management system

Ben

Oikon Stewardship Solutions

Ease of use

8

Value for money

9

Customer Support

8

Functionality

8

Pros

SocialPilot is probably the easiest social media management platform Ive employed in an extended time. It feels plain, however, that is an honest factor. there isnt any fancy UI to distract from the (at times) disagreeable task of programming social media posts. And youll post across completely different social accounts with one click from the identical dashboard. Its very nice. I conjointly like that SocialPilot works rather well on mobile. If I am in an exceedingly pinch and want to schedule some posts on the road, its quite simple to try to to.

Cons

The softwares over simplicity can at times be a barrier to productivity. Such as, it is simple to tag others on Twitter, however, that does not work on Facebook. youve got to manually update tags on your social page once theyve denoted. It may be an enormous timesink if youre managing multiple accounts. However, if you are handling additional ancient social media accounts, then the performance gains of SocialPilots simplicity are positively worthwhile.