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Overview
B2B Intent is a sophisticated sales intelligence tool that identifies active buyers by tracking their research behavior across the Gartner Digital Markets. While the interface requires an upgrade as reported by some users, the platform's strength is its precision in pinpointing accounts ready to purchase.
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Starting Price
Custom
B2B Intent Specifications
Sales Pipeline Management
Sales Automation
Activity Tracking
Reporting And Analytics
What Is B2B Intent?
B2B Intent serves as a lead prioritization engine designed to reveal which companies are actively searching for specific software categories. It provides real-time alerts when target accounts interact with reviews, pricing pages, and competitor comparisons within the Gartner ecosystem. By surfacing these "in-market" signals, the platform enables sales teams to engage prospects at the exact moment of high purchase intent. This solution is particularly effective for enterprise B2B companies looking to increase conversion rates through perfectly timed outreach.
B2B Intent Pricing
B2B Intent offers the following plan:
- Basic: $39 – $500/month
Disclaimer: The pricing has been taken from third party sources and is subject to change.
B2B Intent Integrations
The software supports integration with multiple systems and platforms, such as:
- Salesforce
- HubSpot CRM software
- Marketo Engage software
- Eloqua
- LinkedIn Sales Navigator software
- Microsoft Dynamics 365
- Slack
Who Is B2B Intent For?
B2B Intent software is ideal for a wide range of industries and sectors, including:
- SaaS and technology
- Financial services
- Healthcare technology
- Professional services
- Manufacturing
- Telecommunications
- Marketing agencies
Is B2B Intent Right For You?
B2B Intent is the premier choice for organizations that need to move beyond cold calling by leveraging verified buyer behavior. Its standout feature is the access to exclusive first-party intent signals from over 9 million monthly visitors across the world’s most trusted software review sites. Recognized as a gold standard in lead intelligence, it provides the accuracy needed for complex enterprise sales cycles. This platform is a definitive problem solver for teams aiming to dominate their market through predictive account engagement.
Still unsure about B2B Intent features? Contact us at (661) 384-7070 for further guidance.
B2B Intent Features
Gartner captures active research data directly from users visiting Capterra, Software Advice, and GetApp. Unlike third-party bid-stream data, these signals reflect high-quality interactions like reading verified reviews and comparing software costs. This ensures that sales teams are acting on authentic buyer interest.
Users receive insights when target accounts are researching specific competitors within their niche. This allows sales teams to prepare tailored talk tracks that highlight their unique value propositions against those specific rivals. It provides a strategic advantage during the critical evaluation phase of the buyer journey.
The software delivers immediate notifications when a target account shows a surge in research activity. These alerts can be pushed directly into CRM systems or communication tools like Slack to ensure rapid follow-up. Timing is optimized to catch buyers while the problem they are solving is top-of-mind.
