Last Updated
Key Takeaways
Generated from the text of customer reviews
RoofLink is a CRM and project management platform for roofing contractors and exterior construction teams. Sales teams and estimators use it to manage leads and job information. It is known for tracking ongoing work across sites. Some users, however, report that customer service can be slow at times. A recent SRS Distribution integration of the platform adds branch pricing and lets estimates update with material costs.
Our Verdict
The software is a solid option for established roofing contractors and mid-sized teams handling steady project demand. It suits organizations that need clearer coordination between field operations and office planning without unnecessary complexity. Pricing tends to feel suitable due to its flat-rate structure. It is recommended for scaling roofing firms seeking long-term operational stability.
Overall Rating
Based on 11 users reviews
4.8
Rating Distribution
Positive
100%
Neutral
0%
Negative
0%
Starting Price
$120
per user
RoofLink Specifications
- Project Planning And Scheduling
- Resource Allocation
- Document Management
- Contract Management
What Is RoofLink Software?
RoofLink is an all-in-one Customer Relationship Management (CRM) platform built for roofing companies and contractors, managing lead capture, sales, project oversight, and financial tracking. By centralizing data, communication, and operations, it streamlines workflows, reduces administrative burden, and enhances productivity. With its integrated tools for measuring, canvassing, weather tracking, automatic estimates, material orders, and numerous integrations, RoofLinK enables roofing teams to work efficiently, stay organized, and focus on growth.
What Is RoofLink Best For?
The platform is best known for helping roofing contractors turn estimates into signed jobs during the first visit. Speed matters in roofing sales, and long delays between an inspection and a proposal can cost opportunities. The platform allows reps to create accurate estimates on-site using integrated aerial measurements. Customers can review the proposal immediately, which keeps the conversation moving. Digital signatures can also be collected during the appointment, so there is no need to return later to complete paperwork. This helps sales teams close deals while interest is still high.
How Much Does RoofLink Cost?
RoofLink’s pricing starts at $120/user/month (flat rate). Discounts are available for larger companies. There is a one-time $1,500 setup fee as well. Additionally, there are no hidden add-ons costs.
Users generally view RoofLink’s pricing as predictable and easy to budget for. With a flat-rate model, there are no per-measurement fees or unexpected add-ons, allowing roofing companies to scale operations smoothly.
Disclaimer: The pricing is subject to change.
RoofLink Integrations
The software supports integration with multiple systems and platforms, such as:
- SalesRabbit
- QuickBooks Online Plus
- Stripe
- Zapier software
- Hover software
- CompanyCam
How Does RoofLink Work?
Here’s a step-by-step guide to how users can navigate the software:
- Log in to the RoofLink dashboard
- Add or review leads and assign them to territories
- Create a roof measurement for the property
- Generate an estimate based on the measurement data
- Submit the job for approval and review
- Create material orders and schedule the project
- Track installation progress and collect payment after completion
Who Is RoofLink For?
RoofLink software is ideal for a wide range of industries, including:
- Roofing companies
- Roofing contractors
- Residential and commercial roofing businesses
RoofLink Use Cases
Based on user feedback and RoofLink’s current capabilities, there are several scenarios where this software tends to fit well for roofing contractors:
Roofing Companies Scaling From Small Teams To Structured Sales Operations
Roofing businesses often reach a point where informal tracking stops working. Leads start coming from different channels, and follow-ups can slip through the cracks. RoofLink fits this stage because it brings sales activity into a single system that teams can actually follow day to day. It works well for companies moving from word-of-mouth jobs into more consistent lead generation.
Contractors Managing Ongoing Jobs Across Multiple Sites
Some roofing companies handle several active projects at the same time, often across different neighborhoods or cities. In these situations, it becomes difficult to keep job details aligned between office staff and field crews. RoofLink is commonly used in this kind of setup because it keeps customer records and job progress tied together in one place. That reduces back-and-forth when updates are needed during active work.
Businesses Preparing Frequent Estimates With Changing Material Prices
Roofing estimates are often sensitive to material pricing, which can change without much warning. Contractors who prepare bids regularly tend to need a clearer view of current supplier rates. RoofLink fits here because it connects estimating work with live pricing access through its supplier integration. This is especially useful when teams are handling a high number of bids in a short period.
Roofing Firms Moving Away From General CRM Tools
Some companies start with generic CRM systems but eventually find they do not match roofing workflows well. RoofLink is often chosen when teams want something that reflects how roofing projects actually move from lead to completion. It suits businesses that prefer having sales and job tracking in one place rather than switching between separate tools. Over time, this reduces confusion around where project information is stored.
Is RoofLink Right For You?
Roofing companies often struggle with disconnected workflows, manual data entry, and delays between estimating, ordering, and project execution.
RoofLink addresses these issues by bringing key processes into a single platform, allowing teams to handle measurements, estimates, approvals, material ordering, and payments from one system. It is particularly well suited for roofing contractors that want to reduce administrative overhead while keeping field and office teams aligned. RoofLink also follows applicable laws and regulations for data collection and protection, including The Campaign Registry's 10DLC compliance requirements.
Still doubtful if RoofLink software is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.
RoofLink Features
Project Management
RoofLink offers a complete set of project management tools to plan, schedule, and oversee roofing jobs from start to finish. Tasks can be assigned accurately, and all project details are tracked in real time. This helps maintain an organized workflow, ensuring deadlines are met and preventing important information from being overlooked.
Estimates And Quoting
The platform streamlines the process of creating precise, professional client quotes. Its built-in measuring tool automates estimates, producing detailed bids quickly and accurately. This saves time, reduces manual errors, and increases the likelihood of winning more roofing projects by delivering competitive and reliable proposals.
Financial Management
RoofLink connects with integrated financing partners, allowing businesses to offer flexible payment plans to customers. Payments can be tracked and managed within the platform, eliminating the need for separate payment collection processes. This feature simplifies transactions, improves cash flow, and enhances client satisfaction.
Inventory And Supplier Management
RoofLink includes a comprehensive, preloaded supplier library for easy material and pricing management. Users can create accurate material orders directly from the measuring tool, ensuring all supplies are accounted for. This reduces errors, speeds up ordering, and keeps projects running smoothly from start to finish.
Pros And Cons of RoofLink
Pros
It offers all-in-one roofing CRM manages leads, estimates, and jobs
Workflows are fully customizable, designed for contractor-specific processes
Integration landscape is extensive, helping connect with essential tools
Automated workflows save a lot of time
Interface is easy to navigate
Cons
QuickBooks integration sometimes disrupts reports
Widgets are not always intuitive or easy to use
Photo upload time is not consistent
Feature compatibility can vary across categories
RoofLink Reviews
Total 11 reviews
4.8
All reviews are from verified customers
Rating Distribution
5
Stars82%
4
Stars18%
3
Stars0%
2
Stars0%
1
Stars0%
Share your experience
Tony G.
Construction, 11-50 employees
Less than a year
“Good support and usability”
Pros
The best part has been the support whenever I need help, along with how simple their CRM platform is to navigate as a new user.
Cons
Up to this point, I really haven't run into anything I dislike. Anytime an issue has come up, I've contacted their support team and it has been extremely professional and able to resolve whatever I needed help with.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
8
Functionality
10
Scott P.
Building Materials, 101-500 employees
Less than 6 months
“Simple layout”
Pros
Layout is simple to follow and it's very user-friendly when it comes to finding exactly where you need to go.
Cons
Photo upload times can be very inconsistent which gets frustrating.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8
Joshua C.
Construction, 101-500 employees
Less than a year
“Easy navigation”
Pros
One feature that worked really well was the map. It let us look back and see all the work we've done over time which was really useful.
Cons
The downside is that the system felt awkward and wasn't especially user-friendly.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8
Frequently Asked Questions
Who are the typical users of RoofLink software?
RoofLink is ideal for roofing companies, roofing contractors, and both residential and commercial roofing businesses.
What language does RoofLink software support?
Currently, RoofLink supports English.
Does RoofLink software offer an API?
Yes, RoofLink offers an API for integration purposes.
What other apps does RoofLink software integrate with?
RoofLink integrates with several platforms, including QuickBooks, Stripe, Zapier, CompanyCam, and Hover.
Does RoofLink software have a mobile app?
Yes, RoofLink offers a mobile app designed for both iOS and Android devices.
What level of support does RoofLink software offer?
RoofLink provides support via phone, guides, and FAQs.
What types of pricing plans does RoofLink software offer?
RoofLink offers a flat-rate pricing model at $120/user/month. Get a RoofLink price quote tailored to your requirements.