Last Updated Aug 4, 2025
Overview
Handle CRM is purpose-built for heavy equipment dealers and rental companies. It connects sales, service, and rental operations into one intuitive system. While best suited for equipment-focused businesses, it may be more than needed for general use, making it ideal for industry specialists seeking control.
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What Is Handle CRM?
Handle CRM is a specialized customer relationship management platform, now integrated into Texada Softwar,. It is designed specifically for heavy equipment dealers and rental companies. The platform moves beyond generic customer relationship management (CRM) functions by providing an ‘equipment-aware' system that tracks the entire asset lifecycle.
Handle CRM Pricing
Handle CRM Integrations
Handle CRM software supports integration with multiple enterprise resource planning (ERP) systems, such as:
- Microsoft Dynamics
- CAT
- Intellidealer
- Agco
Who Is Handle CRM For?
It is ideal for a wide range of industries and sectors, including:
- Heavy equipment dealership
- Construction
- Machinery
Is Handle CRM Right For You?
Handle CRM is the right fit for businesses in the heavy equipment industry that feel constrained by generic software. Its standout capability is its unified ‘Equipment Business Management’ approach, which seamlessly connects sales, service, and rental operations on a single, industry-specific platform.
Unlike one-size-fits-all systems, it provides an inventory-aware CRM that offers deep insights into the entire asset lifecycle. If your dealership or rental house is struggling with disconnected systems and needs a tool that understands its unique complexities, Handle CRM may be a worthwhile investment.
Still doubtful if Handle CRM is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.