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Overview

Lilypad is a CRM built specifically for breweries, wineries, and distilleries, helping sales teams stay organized, track placements, and improve distributor communication. While it's tailored to alcohol-based industries, teams in similar distribution models may also benefit. It’s a great choice if field activity and follow-through are high priorities.

Lilypad Specifications

  • Contact Management
  • Lead Management
  • Opportunity Management
  • Sales Forecasting

Lilypad Features

Placement Tracker

This feature enables sales teams to manage the entire sales funnel, from verbal commitments to final fulfillment. It provides an automated system for tracking progress on every potential sale, increasing visibility at closing rates. The tracker is designed to ensure no opportunity is overlooked and to give managers clear insight into sales performance.

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Activity Management And Execution

Lilypad allows managers to create, assign, and monitor custom field activities like account visits and surveys. It provides a streamlined system for guiding sales execution and tracking team progress in real-time. The tool is designed to help leadership ensure strategic goals are met without needing to micromanage daily tasks.

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Digital Asset Manager

This feature gives sales teams a central, cloud-based repository for all marketing, product, and training materials. It provides reps with instant access to up-to-date assets on their mobile devices. The system is designed to ensure teams can share sell sheets, presentations, and brand information with accounts and wholesalers instantly.

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Cross-Tier Communication

This tool enables simplified communication between suppliers and their distribution partners regarding new placements, visits, and promotions. It provides an automated process for recapping field activities, closing the information gap between tiers.

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Pros And Cons of Lilypad

Pros

  • Boosts sales with funnel and activity tracking

  • Simplifies distributor coordination

  • Provides access to key materials on the go

Cons

  • May not suit the requirements of diverse industries

  • Activity management requires ongoing input to reflect real-time progress

Lilypad Reviews

Total 2 reviews

3.5

All reviews are from verified customers

Rating Distribution

5

Stars

50%

4

Stars

0%

3

Stars

0%

2

Stars

50%

1

Stars

0%

Share your experience

A
Anonymous

Enterprise, 500+ employees

5.0

“Simple & User Friendly”

Pros

Managing sales has become a lot easier with this simple app that keeps everything simple.

Cons

It takes some time to figure out the layout and workflow but once you get the hang of it everything becomes pretty easy.

Rating Distribution

Ease of use

8

Value for money

10

Customer Support

10

Functionality

8

A
Anonymous

Small-Business, 11-50 employees

2.0

“Clean Interface with Speed Issues”

Pros

The interface is really interactive and I appreciate having so many different reports at my fingertips.

Cons

The performance is quite slow and the tax handling needs improvement. Separating GST and PST would make bookkeeping a lot easier.

Rating Distribution

Ease of use

5

Value for money

4

Customer Support

6

Functionality

3

Frequently Asked Questions

Does Lilypad have a mobile app?

Yes, it does have a mobile app for both iOS and Android.

What other apps does Lilypad integrate with?

The vendor hasn’t provided information about the platform’s integration capabilities.

Does Lilypad offer an API?

The vendor has not disclosed any API access.

Who are the typical users of Lilypad?

Businesses operating in various industries and sectors, including accounting, alcohol distribution, retail, and hospitality, benefit from Lilypad features.

What language does Lilypad support?

Lilypad only supports the English language.

What level of support does Lilypad offer?

It offers support through phone.

What types of pricing plans does Lilypad offer?

Lilypad price is $65/user/month (5-user minimum. Contact us for a Lilypad cost estimate.