Realpad is an end-to-end CRM for new-build developers, offering features like automated contract generation and a digital customer portal to streamline the sales lifecycle. While its customization can be improved, its API-first approach and deep specialization provide a unified data environment that optimizes project profitability and enhances buyer communication.
Realpad Specifications
Contact Management
Lead Management
Opportunity Management
Customer Communication Tracking
What Is Realpad?
Realpad is a specialized client relationship management (CRM) and customer service platform designed for mid-to-large-scale residential real estate developers. It streamlines operations with features like automated contract generation and a unified customer portal. By centralizing all sales and after-sales processes, this software helps teams reduce administrative errors and enhance buyer communication, ultimately improving project efficiency from lead generation to post-sale warranty claims.
Realpad Pricing
The software offers the following pricing plan:
- Basic Plan: $70.00/month (flat rate)
Disclaimer: The pricing has been sourced from third-party websites and is subject to change.
Realpad Integrations
Information about the software’s third-party integrations is not listed on the official website.
Who Is Realpad For?
Realpad is a specialized solution for the real estate sector, which may include:
- Residential Real Estate Developers
- Property Investment Groups
- Developer Sales Teams
- Developer Marketing Teams
- Property Management Companies
Is Realpad Right For You?
Realpad is the right fit for developers struggling with fragmented workflows and administrative errors that erode buyer trust. With clients like Corwin, Penta, and Lantia, the software provides an end-to-end solution, featuring automated contract generation and a buyer’s portal. The platform is built to be scalable, helping large developers manage sales across multiple projects and transition away from inefficient custom systems.
Still doubtful if Realpad software is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.
Realpad Features
One of the key Realpad features, this capability offers real-time insights into pricing and inventory, allowing complete registration and tracking of all units. It enables seamless synchronization across the web, mobile devices, and real estate portals, while maintaining full visibility into user, customer, and unit histories.
Realpad enables efficient management of contact databases, meetings, and reservations. It supports automated contract and payment schedule generation, task handling, calendar syncing, and marketing list management, simplifying communication and improving workflow.
The software supports buyer customization and standard selection while managing reported defects and warranty claims. It also includes digital handover protocols and contractor access, enabling streamlined post-sale processes and complete defect tracking.
This feature enables performance tracking through up-to-date statistical reports, trend analyses, and financial overviews. Sales team performance and commissions are monitored directly, with CRM data forming the basis of detailed business insights.
Realpad allows buyers to access payment schedules, view essential documents, and use an online reservation system for unit handovers. It also supports management of claims, complaints, standard selections, and informational content like news and FAQs.