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Overview
Salesforce Consumer Goods Cloud helps consumer goods teams unify sales planning, retail execution, and service on one connected platform using shared data and AI. While it is purpose-built for the consumer goods industry, it offers a structured foundation for brands seeking coordinated growth across teams and channels.
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Starting Price
Custom
Salesforce Consumer Goods Cloud Specifications
Contact Management
Opportunity Management
Sales Forecasting
Deal Pipeline Management
What Is Salesforce Consumer Goods Cloud?
Salesforce Consumer Goods Cloud is an industry-built CRM platform designed for consumer goods companies to bring B2B and B2C planning and execution together in one system. Built on Salesforce’s AI CRM, it unifies sales, trade promotion, retail execution, and service data to support collaboration across key account managers, field teams, sales operations, and service teams.
Salesforce Consumer Goods Cloud Pricing
The vendor offers five Salesforce Consumer Goods Cloud pricing plans, including:
- Customer Planning and Forecasting - Custom pricing
- Trade Promotion Management - Custom pricing
- Retail Execution - Merchandiser - Enterprise - $100/user/month (Billed annually)
- Consumer Goods Cloud for Sales - Enterprise - $275/user/month (Billed annually)
- Consumer Goods Cloud for Service - Enterprise - $275/user/month (Billed annually)
The vendor also offers three success plans, including:
- Standard Success Plan - Included in all licenses
- Premier Success Plan - 30% of net license fees
- Signature Success Plan - Custom
Disclaimer: The pricing is subject to change.
Salesforce Consumer Goods Cloud Integrations
Who Is Salesforce Consumer Goods Cloud For?
The platform is ideal for professionals working in:
- Fast-moving consumer goods
- Home durables
- Apparel, footwear and accessories
- Beauty
Is Salesforce Consumer Goods Cloud Right For You?
Are you a consumer goods organization looking to unify sales planning, trade promotions, retail execution, and service on a single platform without sacrificing control or scale? Built on the trusted infrastructure of Salesforce, Consumer Goods Cloud supports enterprise-grade security and compliance-ready data handling.
It is well suited for growing and global brands that need a scalable platform capable of supporting complex account structures, large teams, and expanding data volumes while keeping execution consistent, secure, and aligned across regions and channels.
Want to learn more about the Salesforce Consumer Goods Cloud software? Contact our customer support team at (661) 384-7070 for personalized assistance.
Salesforce Consumer Goods Cloud Features
The platform Centralizes B2B and B2C account data, opportunities, and activities into a single customer profile. Supports structured deal tracking across desktop and mobile, allowing sellers to manage accounts, opportunities, and related records consistently within the CRM.
The software enables volume, cost, baseline, and target planning within a unified customer business plan. Supports structured planning workflows that align sales, forecasting, and execution activities using shared data models across teams.
Salesforce Consumer Goods Cloud features tools for promotion calendars, funds management, and scenario planning. Allows teams to plan, test, and track trade promotions using structured inputs such as products, time periods, budgets, and expected volume outcomes.
Provides visit planning, task lists, and execution tracking for field teams. Supports offline mobile access on iOS and Android, allowing users to complete store visits, capture activities, and sync execution data back to the platform.
The system offers out-of-the-box reports and configurable dashboards to visualize sales, execution, and service metrics. Supports real-time and offline reporting so teams can monitor performance, quotas, store execution, and service activity in one interface.
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