Sailthru by Marigold

Sailthru by Marigold

9 Review(s)

Overview

Sailthru by Marigold offers advanced personalization and comprehensive cross-channel integration, enhancing marketing effectiveness. While the platform's advanced features may require some time to learn, its various campaign management capabilities and AI-driven insights empower marketers to enhance customer relationships.

Overall Rating

Based on 9 users reviews

3.9

Rating Distribution

Positive

78%

Neutral

11%

Negative

11%

Starting Price
Custom

Sailthru by Marigold Specifications

Campaign Management

Customer Segmentation

Email Marketing

Content Management

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What Is Sailthru by Marigold?

Sailthru by Marigold software delivers personalized experiences across email, web, and mobile channels. The platform utilizes AI and machine learning, enabling marketers to craft targeted campaigns based on comprehensive customer profiles. It also supports content creation, extensive analytics, and numerous integrations with existing systems, allowing users to optimize customer engagement and retention strategies, leading to cost minimization and sustained business growth.

Sailthru by Marigold Pricing

Sailthru by Marigold cost can vary according to the needs of users. Users can get pricing catered to them to get the best subscription plan for their business needs.

Sailthru by Marigold Integrations

Sailthru by Marigold integrates with various third-party applications, including:

  • attentive
  • Twilio Segment
  • WordPress
  • Zendesk
  • Facebook
  • Inkit
  • LiveIntent
Watch a free Sailthru by Marigold demo to learn all about its integrations.

Who Is Sailthru by Marigold For?

Sailthru by Marigold is suitable for numerous industries and sectors including:

  • Retailers
  • Media companies

Is Sailthru by Marigold Right For You?

Sailthru by Marigold software is suitable for businesses aiming to enhance their customer engagement through personalized marketing, providing the tools necessary for success. The platform offers AI-powered insights and cross-channel capabilities, allowing users to create personalized messages that resonate with individual consumers, enhancing brand visibility.

Still have doubts about Sailthru by Marigold? Contact our customer helpline at (661) 384-7070 for further guidance.

Sailthru by Marigold Features

Sailthru by Marigold offers Lifecycle Optimization, sending the right message to the right customer at each stage of their journey. This feature allows users to create event-driven workflows such as welcome series, cart abandonment, or re-engagement campaigns, enhancing customer engagement.

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The software provides Real Activity Detection, allowing users to differentiate authentic human engagement from bots. It identifies valid opens and link-clicks, ensuring analytics and personalization rely on accurate behavioural data.

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The platform utilizes AI + Machine Learning to provide predictive personalization by analyzing historical and latest data to recommend content and products. It continuously improves models to highlight the most relevant offers, reducing manual segmentation effort.

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The system’s Cross-Channel Marketing unifies email, mobile web, SMS, and onsite personalization on a single customer profile. It synchronizes messages and content so that customers receive consistent experiences regardless of channel or device.

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Pros And Cons of Sailthru by Marigold

Pros

  • It offers AI-powered cross-channel marketing

  • The software integrates with various marketing tools

  • The platform has an easy-to-use interface

  • The system offers dedicated customer success managers

  • It has a supportive community

Cons

  • The software’s initial set can be complex for new users

  • Advanced tools are slightly difficult to learn according to software users

Sailthru by Marigold Reviews

Total 9 reviews

3.9

All reviews are from verified customers

Rating Distribution

5

Stars

33%

4

Stars

44%

3

Stars

11%

2

Stars

0%

1

Stars

11%

Share your experience

S

Sasha

Media Production, 11-50 employees

More than a year

4.0
August 2023

Great ESP sending newsletters

Pros

Analytics in this tool are more or less clear and easy to understand.

Cons

Customer service is lacking and sophisticated coding is not guided or supervised. Also I noticed there are no automated reports.

Rating Distribution

Ease of use

7

Value for money

7

Customer Support

3

Functionality

7

L

LINDA

Automotive, 500+ employees

More than a year

5.0
December 2021

Tracking ad performance with it is easy

Pros

We were able to meet most of our goals as a full mailing platform without needing extra IT or product design staff. It lets us provide precise, detailed info to our clients so they can make smart choices about which publications and days work best. Sailthru is super helpful because we do a lot of reviewing.

Cons

It is great for anyone needing detailed and accurate reports for clients or teammates. But it is less useful if you want engagement and interaction data since we usually have to use OpenX for that.

Rating Distribution

Ease of use

9

Value for money

9

Customer Support

9

Functionality

10

C

Chhaya

Food & Beverages, 101-500 employees

Less than a year

4.0
September 2021

Outstanding tool for email campaigns

Pros

Sailthru is a great platform for email marketing and automation with advanced analytics. We can build email templates easily using drag and drop. The platform supports dynamic email content and the user interface is great.

Cons

Customer support takes longer than usual to solve our issues. There are limited conditions for list segmentation. The email template builder is poor.

Rating Distribution

Ease of use

8

Value for money

5

Customer Support

5

Functionality

7

Frequently Asked Questions

Sailthru by Marigold offers support through Contact Sales, Support Centre, and Documentation.

Sailthru by Marigold pricing is not available on its official site. Interested purchasers can assess Sailthru by Marigold pricing to proceed with the ideal to optimize their business.

Sailthru by Marigold software integrates with multiple third-party applications, including Attentive, Twilio Segment, WordPress, Zendesk, and more.

Sailthru by Marigold supports English language only.

Yes, Sailthru by Marigold provides an API.

No, Sailthru by Marigold software does not offer a mobile app.

The typical users of Sailthru by Marigold include Retail businesses and Media Industries.