Overview
Traackr empowers brands in influencer marketing by streamlining creator discovery, campaign management, and cross-platform performance analysis. While the interface may seem complex initially, its robust data insights and global search functionality make it a powerful solution for scaling influencer efforts effectively.
Overall Rating
Based on 15 users reviews
4.5
Rating Distribution
Positive
100%
Neutral
0%
Negative
0%
Starting Price
Custom
Traackr Specifications
Campaign Management
Social Media Management
Analytics and Reporting
Budget Tracking
What Is Traackr?
Traackr is a cloud-based influencer marketing platform designed for global brands, marketing teams, and agencies seeking to manage influencer relationships more strategically. It serves industries like beauty, fashion, and lifestyle, where influencer engagement plays a central role in brand visibility and customer trust. The software offers tools to streamline influencer discovery, campaign oversight, and performance tracking, helping teams save time and make data-driven decisions. Traackr addresses common challenges like fragmented influencer data, unclear ROI, and inconsistent campaign management.
Traackr Pricing
The software offers four packages:
- Growth: Starts at $25000/year
- Standard: Starts at $32500/year
- Plus: Starts at $55000/year
- Enterprise: Custom quote is provided
Disclaimer: Prices are subject to change.
Traackr Integrations
Traackr software seamlessly integrates with various business applications, including:
- Shopify
- Gmail
- Outlook
- Okta
Who Is Traackr For?
Traackr is suited to organizations of all sizes across different industries, such as:
- Beauty and personal care
- Fashion
- Consumer goods
- Travel and hospitality
- Food and beverages
- Retail
- Media and entertainment
Is Traackr Right For You?
Recognized as a leading platform in the influencer marketing space, Traackr supports brands in building transparent and efficient influencer programs. It is a strong choice for businesses aiming to scale influencer marketing with clarity and control. The software saves time through centralized workflows, improves decision-making with data-backed insights, supports global reach and helps measure performance for better budget allocation and long-term strategic planning.
Still not sure if Traackr is right for you? Get in touch with our customer support team at (661) 384-7070, and it will help you make the best decision.
Traackr Features
Traackr provides detailed analytics to assess influencer performance, enabling marketers to make informed decisions. By analyzing engagement rates, audience demographics, and content effectiveness, brands can identify top-performing influencers and optimize their marketing strategies accordingly.
The Creator Lifecycle feature tracks the progression of influencer relationships over time. It helps brands understand which creators are new, engaged, or inactive, allowing for strategic planning and targeted re-engagement efforts to maintain productive partnerships.
The software’s relationship management tools consolidate influencer data, including collaboration history and personal details, into a single platform. This centralization streamlines communication, task management, and progress tracking, fostering efficient and cohesive influencer relationship management across teams.
Traackr streamlines product seeding by integrating with Shopify, enabling creators to select and order products directly. This automation reduces manual workload, minimizes product waste, and enhances collaboration by ensuring influencers receive products they are interested in promoting.
Traackr facilitates content collaboration by providing tools for workflow management, content approval, and performance tracking. This ensures that all content aligns with brand guidelines and campaign objectives, enhancing the effectiveness of influencer partnerships.
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