SendinBlue is a cloud-based CRM tool focused on email marketing that caters to businesses of all sizes and offers email campaigns, SMS message functionalities, chat, Facebook ads and marketing automation within a package. The robust suite of services attracts sales teams by providing user-friendly solutions that allow them to grow and connect with their audiences. It builds consumer relationships through email campaigns and sophisticated automation of workflows. Advanced email features allow users to track when the recipients have opened their emails and boost consumer engagement.
The email marketing platform offers design tools that help users build mobile-responsive emails along with the options of scheduling and automating marketing campaigns. The pre-testing of the deliverability of the messages before sending campaigns is the key feature of this tool. Integration with several other organization and management tools is also offered. SendinBlue Plugin can be installed with other e-commerce systems including Drupal, Wordpress, Magento, and PrestaShop.
Pricing: SendinBlue offers a free plan that allows users to send up to 300/day. The pricing plans include a Lite plan which costs $25 for up to 40k emails/month, Essential plan costs $39 for 60k emails/month, and the Premium plan begins at $66/month for 120k emails.
USP: SendinBlue provides a management functionality feature that assists users in importing contacts, categorizing lists, collection forms, behavioral forms.
Support: Support is offered via email and phone.
Product Advantages: Users are able to schedule and automate their marketing campaigns. Its easy-to-use interface has made email marketing easier. Pre-test of messages’ deliverability allows for enhanced consumer engagement.
Product Limitations: Limited number of landing pages with limited functionalities.