CDK Global provides an integrated CRM platform for the automotive retail industry to help simplify complex dealership operations. While customer support channels can be more efficient, its comprehensive software solution offers powerful, all-in-one software for sales and service, which makes it a reliable choice for dealers.
CDK Global Specifications
Contact Management
Lead Management
Opportunity Management
Customer Communication Tracking
What Is CDK Global?
CDK Global is a dealership management platform that connects and streamlines all key aspects of a dealership's workflow. Its core features include the dealer management system (DMS) and customer relationship management (CRM), which help manage inventory, sales, and customer data in one centralized system. Trusted by thousands of dealer locations, CDK Global enhances operational efficiency and supports a seamless customer journey from online search to in-store purchase.
CDK Global Pricing
CDK Global Integrations
Who Is CDK Global For?
CDK Global software is ideal for various types of automotive businesses, including:
- Franchised auto dealerships
- Heavy truck dealers
- Motorcycle dealerships
- Automotive repair shops
Is CDK Global Right For You?
CDK Global is ideal for established multi-location automotive dealerships that are looking for a single, integrated platform to manage complex operations. Its CRM seamlessly integrates with digital retail, finance, desking, credit, and compliance tools, eliminating duplicate data and improving customer records. CDK also provides AI-powered workflows, advanced analytics, and customizable features to boost profitability and personalize the customer experience.
Still doubtful if CDK Global is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.
CDK Global Features
The DMS serves as the operational core of a dealership, streamlining all functions into one powerful system. It manages vehicle inventory, sales transactions, accounting, and parts management, acting as the central data hub for all other integrated software modules.
The CRM centralizes all customer data to manage sales and service interactions effectively. It integrates seamlessly with the DMS to simplify deal processing and provides efficient reporting and analytics tools to track performance and support customer relationships for growth.
This suite is engineered to make parts and service departments more profitable and customer friendly. It includes tools like CDK ServicePricing, which provides instant and accurate price quotes to build trust and simplify the entire service workflow.
This suite bridges the gap between a dealership’s online and in-store activities. It creates a consistent and convenient customer journey, addressing the modern car buyer's expectation for a more digital-first and effortless purchasing process.
This module automates and simplifies the complex process of securing vehicle financing and selling aftermarket insurance products. Its tools help dealerships manage deals efficiently to maximize profit opportunities on every sale while improving overall customer satisfaction.