Last Updated

Overview

Salesforce Customer360 provides a unified platform, linking all departments for a complete customer view and enabling AI-powered personalization. While it can be occasionally slow, its powerful integration capabilities and comprehensive feature set offer unparalleled insights, making it a strategic choice for data-driven businesses.

Salesforce Customer360 Specifications

  • Contact Management
  • Lead Management
  • Opportunity Management
  • Sales Forecasting

Salesforce Customer360 Features

AI-Powered Personalization

This capability leverages real-time customer data from every touchpoint to deliver one-to-one personalized experiences. It uses AI to infer customer intent and automatically surfaces the most relevant content or product recommendations across web, email, mobile, and agent consoles.

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Email Marketing

Build and manage email programs at scale with a user-friendly, drag-and-drop interface. The platform supports everything from simple newsletters to complex, automated campaigns with A/B testing, dynamic content, and AI-powered send time optimization for maximum engagement.

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Marketing Automation

Align your marketing and sales teams to drive efficient growth with Salesforce marketing automation. This feature enables you to build personalized, cross-channel journeys, score and grade leads with AI and provide sales with real-time alerts when prospects are highly engaged.

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Marketing Analytics

Unify all your marketing data to measure campaign performance and provide its impact on the bottom line. With embedded Tableau visualizations and AI-driven insights, you can easily track cross-channel ROI, optimize budgets, and make data-informed decisions to improve performance.

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Pros And Cons of Salesforce Customer360

Pros

  • Flexible and powerful lead management

  • Highly scalable with many integrations

Cons

  • System can occasionally be slow

  • Some knowledge material is outdated

Salesforce Customer360 Reviews

Total 35 reviews

4.8

All reviews are from verified customers

Rating Distribution

5

Stars

80%

4

Stars

20%

3

Stars

0%

2

Stars

0%

1

Stars

0%

Share your experience

T

Tiffany?S.

Auto Dealership, N/A employees

Less than a year

5.0
April 2024

“Works Smoothly for daily Use”

Pros

Super easy to move around in the system. I find the layout clean and simple and it's nice that I can customize it to fit how I work best.

Cons

I switched from the old version to the newer layout and I think that was a good move. I needed a bit of time to adjust but now I feel way more comfortable with the new view.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

10

NH

Naima H.

Accounting, N/A employees

Less than 6 months

4.0
January 2024

“Convenient remote client work”

Pros

What I love about this software is being able to handle so many tasks all in one place. With different features and apps built in I don't have to keep switching between tools.

Cons

I found it a little confusing at first when I tried entering data and navigating, but after I used it a few times, I started feeling more at ease and now it feels natural to work in.

Rating Distribution

Ease of use

8

Value for money

10

Customer Support

8

Functionality

9

AA

Ali A.

Accounting, N/A employees

Less than a year

5.0
January 2024

“Really easy tool”

Pros

I like how smooth Salesforce Sales Cloud is to use. Whether I'm on my laptop or phone, I can check anything I need and know it's safe behind a secure login.

Cons

I had a bit of a hard time getting used to things at the start. It didn't all make sense right away but once I spent some time on it, I felt way more confident using it without needing help.

Rating Distribution

Ease of use

8

Value for money

10

Customer Support

8

Functionality

9

Frequently Asked Questions

Does Salesforce Customer360 have a mobile application?

Yes, the Salesforce Customer360 mobile app is available for both iOS and Android devices.

Who are the typical users of Salesforce Customer360?

Businesses across various industries, including healthcare, manufacturing, financial services, nonprofit, and the public sector, benefit from Salesforce Customer360 features.

What language does Salesforce Customer360 support?

The software supports several languages, including English, Spanish, French, etc.

Does Salesforce Customer360 offer an API?

Yes, Salesforce Customer360 software provides an API.

What other apps does Salesforce Customer360 integrate with?

The platform offers integration with several powerful platforms, including Snowflake, Amazon S3, MuleSoft, and Salesforce Sales.

What types of pricing plans does Salesforce Customer360 offer?

The software uses a credit-based pricing model, with ‘Consumption Credits’ starting at $500/ 100,000 (sold in bundles), ‘Data Storage’ from $23/terabyte/month, and premium add-ons available at custom pricing. You can also request a personalized Salesforce Customer360 price quote now.

What level of support does Salesforce Customer360 offer?

The platform offers chat, phone, and email support.