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Overview

Wise Agent offers comprehensive CRM solutions tailored for real estate professionals, helping them manage contacts, automate marketing, and streamline transactions. Despite not offering a native mobile application, its extensive capabilities and around-the-clock customer support make the investment worthwhile. Overall, Wise Agent is a compelling choice for managing real estate businesses.

Wise Agent Specifications

  • Contact Management
  • Lead Management
  • Opportunity Management
  • Customer Communication Tracking

What Is Wise Agent?

Wise Agent is an all-in-one real estate software designed to centralize and automate critical business operations for agents and teams. It allows users to manage extensive contact lists that nurture leads through automated campaigns and efficiently oversee property transactions. This comprehensive approach helps real estate professionals overcome challenges such as disorganized client data and manual follow-ups, ultimately boosting productivity and conversion rates. The system's design focuses on problem-solving for its users, directly addressing common operational pain points that are prevalent in the real estate industry.

What Is Wise Agent Best For?

Wise Agent’s automated lead routing assigns incoming leads based on criteria such as location, price range, or lead source, helping teams distribute prospects efficiently. This is particularly useful for real estate brokerages managing multiple agents and high volumes of incoming leads. Its built-in automation can also trigger follow-up emails or texts based on transaction activity, helping agents reduce manual coordination and keep deals moving.

How Much Does Wise Agent Cost?

Wise Agent pricing starts at $49/month for CRM. Other paid plans are:

  • CRM + WiseSocial: $69/month
  • Enterprise Plan: Custom pricing
It also provides a 14-day free trial. Request a personalized Wise Agent price quote for your business today!

Disclaimer: The pricing is subject to change.

Wise Agent Integrations

The software supports integration with multiple systems and platforms, such as:

How Does Wise Agent Work?

Here is a general workflow for getting started with Wise Agent:

  • Log in to the Wise Agent dashboard to manage contacts, leads, tasks, and transactions in one place
  • Import existing contacts or add new leads to build a centralized client database
  • Organize contacts into groups and schedule follow-ups to maintain client relationships
  • Set reminders, manage appointments, and track important deadlines to stay organized
  • Manage real estate transactions using checklists, document tracking, and milestone monitoring
  • Use email marketing, automated drip campaigns, and third-party integrations to streamline lead nurturing and client communication
Watch the Wise Agent demo to learn more about its features and workflows.

Who Is Wise Agent For?

Wise Agent is designed for the following sectors and business types:

  • Real Estate Agencies and Brokerages
  • Independent Real Estate Agents
  • Real Estate Teams
  • Residential Real Estate
  • Real Estate Sales and Client Management

Wise Agent Use Cases

Based on our analysis of user feedback and Wise Agent features, here are a few use cases where the platform can be a good fit:

Independent Real Estate Agents Managing Client Relationships

Solo agents often struggle to balance lead generation, client communication, and property showings while keeping track of every prospect. Wise Agent centralizes contact records, communication history, appointments, and follow-up reminders, with automated drip campaigns to maintain regular contact. This helps agents stay organized, nurture leads consistently, and spend less time managing administrative tasks. As a result, agents can dedicate more time to client interactions and property sales.

Real Estate Brokerages Coordinating Multiple Agents

Brokerages can face missed follow-ups, unclear lead ownership, and limited visibility into individual agent activity. Wise Agent supports automated lead distribution, shared calendars, team-based permissions, and performance reporting. These tools help brokers coordinate workloads, monitor progress, and maintain accountability across their teams. This can improve team coordination and help brokerage managers identify gaps in lead follow-up.

Property Sales Teams Managing Multiple Transactions

Agents handling several property deals at once may find it difficult to track contract deadlines, documentation, and closing milestones. Wise Agent provides customizable transaction checklists and transaction portals to organize deal progress and give clients visibility into key updates. This helps teams manage deadlines more consistently and keep transactions moving toward closing. Centralized transaction details also make it easier to track outstanding tasks across multiple deals.

Real Estate Marketing Teams Nurturing Prospective Buyers And Sellers

Marketing teams may generate leads through websites, social media, and digital campaigns but struggle to maintain timely follow-ups. Wise Agent captures leads from supported sources, organizes them in the CRM, and uses email marketing, texting, and automated drip campaigns to support ongoing communication. This helps teams manage incoming prospects more efficiently and maintain engagement throughout the sales process. Automated outreach can reduce the need for manual follow-ups while keeping prospects informed as they consider their options.

Is Wise Agent Right For You?

Wise Agent is designed for real estate professionals who want to manage contacts, automate lead follow-ups, and keep transactions organized in one place. Its CRM, drip campaigns, and transaction management tools help reduce manual administrative work and maintain consistent communication with prospective buyers and sellers. Its flat-rate pricing and flexible contract terms also make it worth considering for independent agents and small to mid-sized teams seeking predictable operating costs. Wise Agent uses secure AWS hosting and SSL encryption to help protect user data.

Still unsure if Wise Agent fits your workflow? Contact us at (661) 384-7070 for assistance with your questions.

Wise Agent Features

Contact Management And Automation

Wise Agent offers powerful, user-friendly contact management, allowing users to import contacts, categorize them, and set up automated rules for new leads. It includes unlimited notes and customizable list views for efficient data organization, acting as a digital brain for real estate professionals.

See How It Works
Lead Generation And Marketing Tools

Wise Agent software provides tools for lead identification, automated lead response, and diverse marketing campaigns. Users can create customizable landing pages and utilize drip campaigns for consistent communication, helping agents attract and engage potential clients more effectively.

See How It Works
Transaction Management

This feature streamlines the entire transaction process, from contract to close, offering templates and checklists. It helps users track property information, manage statuses, and assign tasks to team members, ensuring a seamless experience where all parties are informed and tasks are completed on time.

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Team Collaboration

Wise Agent supports real estate teams with shared calendars, lead assignments, and task coordination. These tools foster smooth communication and help agents stay aligned. The platform ensures that everyone is informed and accountable throughout the client and sales lifecycle.

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Performance Reporting

The platform offers detailed reporting tools that track lead activity, agent performance, and campaign outcomes. These insights help identify trends, refine strategies, and make informed decisions that improve overall efficiency and business growth.

See How It Works

Pros And Cons of Wise Agent

Pros

  • Tracks commissions, projections, and performance, giving agents and brokers a clearer view of expected earnings

  • Automated lead management

  • Drip campaigns and automated outreach help agents maintain contact with prospects

  • Checklists and deadline tracking help agents organize paperwork and monitor progress toward closing

  • Routes incoming leads based on criteria such as location, price point, or lead source, helping teams assign prospects efficiently

Cons

  • Customization options may feel basic for advanced users

  • The email editor and template customization options can feel restrictive for teams running more tailored marketing campaigns

  • Some users report repetitive data-entry steps and difficulties importing, updating, or organizing contact records

Wise Agent Reviews

Total 7 reviews

3.9

All reviews are from verified customers

Rating Distribution

5

Stars

43%

4

Stars

29%

3

Stars

14%

2

Stars

0%

1

Stars

14%

Share your experience

JH
Jennifer H.

Small Business, 11-50 employees

3.0

“Good for its price”

Pros

It provides good value for money and its not hard at all to get the hang of.

Cons

We found it fairly basic and were hoping for something with more advanced features.

Rating Distribution

Ease of use

6

Value for money

5

Customer Support

8

Functionality

7

A
Anonymous

Small Business, 1-10 employees

5.0

“Excellent lead tracking solution”

Pros

Found it very simple to use. The customer support team is professional and well trained. They are always quick to help and know their stuff.

Cons

Would be nice if we could export excel leads to wise.

Rating Distribution

Ease of use

9

Value for money

9

Customer Support

9

Functionality

9

A
Anonymous

Mid Market, 51-100 employees

4.0

“Streamlines everything for you”

Pros

The interface is well-organized and easy to figure out. It didn't take me too long to get comfortable using it.

Cons

I find the pricing a bit on the higher side considering the features are helpful but pretty basic.

Rating Distribution

Ease of use

8

Value for money

7

Customer Support

8

Functionality

6

Frequently Asked Questions

Who are the typical users of Wise Agent?

Wise Agent software is widely used by residential agents and commercial brokers.

What types of pricing plans does Wise Agent offer?

Wise Agent pricing starts at $49/month for its CRM plan. The CRM + WiseSocial plan costs $69/month, while the Enterprise plan offers custom pricing based on business needs. Wise Agent also provides a 14-day free trial, allowing users to explore the platform before committing. Request a tailored quote on Wise Agent cost.

Does Wise Agent offer an API?

Yes, Wise Agent provides an API. 

What language does Wise Agent support?

Wise Agent primarily supports English language.

Does Wise Agent have a mobile app?

No, Wise Agent does not offer a native mobile app.

What level of support does Wise Agent offer?

Wise Agent offers 24/7 live support through phone, email, FAQs, and video tutorials.

What other apps does Wise Agent integrate with?

Wise Agent integrates with multiple applications, including AgentFire, Benutech, Altos Research, and BombBomb.