Last Updated
Overview
AdRoll is a digital advertising platform that allows businesses to create and manage ad campaigns across various channels such as display, social media, and video. While some users may find its advanced features a bit complex, its AI-driven optimization assists in improving the marketing strategies greatly.
Overall Rating
Based on 14 users reviews
4.1
Rating Distribution
Positive
79%
Neutral
14%
Negative
7%
Starting Price
Custom
AdRoll Specifications
Campaign Management
Customer Segmentation
Analytics And Reproting
Marketing Automation
What Is AdRoll?
AdRoll is a digital advertising platform that enables companies to optimize and handle campaigns for multiple channels. It helps reach new and existing audiences with ultra-precise programmatic ads using contextual signals, lookalike profiles, or demographics, interests, and behavior. Moreover, it also supports dynamic ads, delivering personalized product experiences sourced from an ecommerce store feed. The platform also helps improve the effectiveness of marketing strategy by offering cross-device tracking to engage users across multiple devices.
AdRoll Pricing
AdRoll offers two bundles with custom pricing depending on the features and services required by a business. The plans it offers are:
- Ads
- Advanced Package
Disclaimer: Pricing is subject to change.
AdRoll Integrations
The software offers integration with a wide range of applications across different categories, such as CRM, advertising, reviews, and many more. A few of the integration if offers include:
- Shopify software
- BigCommerce software
- Klaviyo
- HubSpot CRM software
- Constant Contact software
- Mailchimp software
Who Is AdRoll For?
AdRoll is ideal for a wide range of industries and sectors, including:
- Ecommerce
- Finance
- Non-profits
- Hospitality
- Agencies
- Directory
Is AdRoll Right For You?
AdRoll is a digital advertising platform designed to support businesses seeking secure and scalable marketing solutions. The platform employs network security measures to defend against different types of cyber-attacks. Additionally, it also implements industry-standard security practices such as hosting within the Amazon Cloud.
If you are looking for an AI-driven solution that also manages cross-channel campaigns, then AdRoll might be the right choice for you. It enhances the digital marketing efforts and scales with the needs and requirements of a business.
Still doubtful if AdRoll software is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.
AdRoll Features
The feature helps re-engage previous visitors of the site by delivering personalized ads across channels like display, native, and video, while also encouraging them to return and complete desired actions.
Audience segmentation utilizes first-party data to create precise audience segments. This enables targeted advertising strategies that can help reach users based on their behaviors and interactions.
AdRoll features analytics and attribution options that allows the users to access comprehensive reporting tools that provide insights into campaign performance. It further helps in making data-driven decisions to optimize return on investment.
Brand awareness increases a business’s visibility among potential customers. It runs campaigns across different channels to ensure that the brand reaches new audiences effectively.
The feature enables businesses to streamline their campaigns by integrating display ads, social media ads, and email marketing into an automated workflow.
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