Last Updated
Overview
Casted Software helps B2B marketing teams turn podcasts into valuable content that deepens audience connections. While it requires team collaboration to maximize its potential, built-in highlights boost listener engagement. Users can unlock performance data to refine messaging with less effort, gaining more strategic insight for better content outcomes.
Overall Rating
Based on 10 users reviews
4.9
Rating Distribution
Positive
100%
Neutral
0%
Negative
0%
Starting Price
Custom
Casted Software Specifications
- Content Management
- Analytics and Reporting
- Marketing Automation
- Lead Generation and Management
What Is Casted Software?
Casted Software is a comprehensive platform designed for B2B marketers to transform podcasts into performance-driven content. It centralizes podcast data, streamlines distribution, and provides key metrics to track engagement. With its robust tools, Casted boosts efficiency, empowers teams to scale impact, and enhances content ROI. This solution helps marketing professionals make audio content a core element of their strategy, driving meaningful conversations and deeper audience connections.
Casted Software Pricing
Casted Software pricing includes the following two plans:
- Pro
- Enterprise
Casted Software Integrations
Casted Software has integration arrangements with the following apps:
- Drift Software
- HubSpot CRM Software
- Google Analytics
- Marketo
- WordPress
- YouTube
Who Is Casted Software For?
Casted Software supports a wide range of professionals and organizations, including:
- Startups
- Enterprises
- B2B Marketing Teams
- Revenue-Focused Marketers
- Content Strategists and Creators
Is Casted Software Right For You?
Casted Software is an excellent option for B2B marketers looking to turn podcasts and videos into revenue-driving assets. It’s especially useful for teams seeking deeper audience insights, streamlined content workflows, and tools that amplify reach without increasing headcount. If you value content that performs and not just publishes, Casted Software helps connect creativity with measurable business impact.
Still unsure if Casted Software is right for you? Contact us at (661) 384-7070 for further guidance.
Casted Software Features
Insights
The Insights feature helps users identify which companies are engaging with their content. It enables more targeted marketing, stronger audience connections, and improved business results.
Measure
This feature allows users to track the performance of podcast and video content. It offers clear insights into audience behavior, content effectiveness, and business impact—all in one dashboard for better decision-making.
Promotions
The Promotions feature lets users insert clickable banners or messages into their content without re-editing. It simplifies the process of promoting events, offers, or campaigns within podcasts and videos.
Publish
Casted Software enables users to distribute content across multiple channels, build playlists, and create branded landing pages with CTAs. It streamlines content delivery while maintaining brand consistency.
Search
The platform allows users to find specific words, topics, or moments within their content library using transcripts. It makes repurposing and locating key content faster and more efficient.
Share Center
The Share Center helps users distribute content more strategically by generating custom share links and tracking their performance. It supports teams in improving their distribution tactics based on real engagement data.
Themes
Casted Software allows users to organize content by topics or keywords. It simplifies trend analysis, content planning, and understanding which themes resonate most with your audience.
Pros And Cons of Casted Software
Pros
Built-in highlights help audiences jump to relevant podcast segments
Metrics show which companies are listening to your content
All podcast performance data is tracked in one easy dashboard
Cons
Requires team effort or support to fully utilize the platform
Limited customization of pages affects brand consistency
Casted Software Reviews
Total 10 reviews
4.9
All reviews are from verified customers
Rating Distribution
5
Stars90%
4
Stars10%
3
Stars0%
2
Stars0%
1
Stars0%
Share your experience
Small-Business, 500+ employees
“Most valuable solution in our content strategy”
Pros
It has made content distribution so easy with audio and videograms. I no longer need to juggle multiple tools to create visually appealing content and it saves me so much time. The best part? Their managed services. Our contact has become a key part of our team and I really appreciate how open they are to feedback and the new features they've added in such a short time.
Cons
There's nothing I really dislike about It. It would be great though, to see improvements in sales enablement and making it easier for others in our organization to use clips in their outreach efforts.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Small-Business, 11-50 employees
“Prove your podcast's worth with RO”
Pros
I love how I can track all our show metrics in one place and publishing is very easy. But what I really love is how, as someone focused on revenue, I can see which organizations are listening to our podcast. Then I can work on building sales momentum with them. It's a total game-changer!
Cons
We had a few challenges early on combining our SEO strategy with the pages that It creates for shows. We wanted podcast traffic to feed into blog posts as part of our overall SEO strategy. We eventually found a custom solution but that was a bit of a hurdle at first.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
10
Functionality
9
Enterprise, 500+ employees
“Best platform to repurpose podcast content”
Pros
The built-in features to engage our audience are fantastic. Highlights let audiences jump to specific sections, the transcripts (both human and AI) boost our SEO and they make it super easy to repurpose podcast content with audiograms and videograms. Plus the team is highly engaged, listens to our feedback and keeps improving the platform.
Cons
Nothing is perfect right out of the gate but their team responds quickly to support tickets and contacts. They're always open to feedback and constantly work to improve. Honestly, their support experience is one of the best in the industry.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Frequently Asked Questions
What level of support does Casted Software offer?
Casted Software offers a help center, ticketing system, email, FAQs/forums, and knowledge base support.
Does Casted Software offer an API?
Yes, Casted Software offers an API.
What language does Casted Software support?
Casted Software supports only the English language.
Does Casted Software have a mobile app?
No, Casted Software does not have a mobile app.
What types of pricing plans does Casted Software offer?
Casted Software offers two pricing plans: Pro and Enterprise. The cost of Casted Software depends on your organization's type and specific needs. Users can request a detailed Casted Software price analysis for the plan that best fits their requirements.
What other apps does Casted Software integrate with?
Casted Software integrates with a variety of apps, including YouTube, Google Analytics, HubSpot CRM, WordPress, Drift Software, and Marketo.
Who are the typical users of Casted Software?
Typical users of Casted Software include startups, enterprises, B2B marketing teams, content strategists, creators, and revenue-focused marketers.