Last Updated
Overview
In addressing the intricacies of higher education marketing, Akero emerges as an innovative and agile platform. It efficiently replaces disjointed efforts with streamlined campaigns, ensuring a seamless connection with industry-leading CRMs. Explore Akero features to enhance the Higher Ed marketing landscape.
Overall Rating
Based on 10 users reviews
4.8
Rating Distribution
Positive
100%
Neutral
0%
Negative
0%
Starting Price
Custom
Akero Specifications
- Time Tracking
- Task Management
- Reporting
- Budget Management
What Is Akero?
Overview
Akero, a cloud-based project management platform, unifies marketing and admissions teams to streamline processes. Addressing challenges like disjointed marketing efforts, unclear recruitment funnels, and high acquisition costs, Akero enhances efficiency in these areas.
What Is Akero Best For?
Akero is renowned for its exceptional customer support, delivering timely, effective, and personalized assistance to all users. The platform ensures users can maximize its features without obstacles.
Akero Pricing
Akero Integrations
Akero project management software integrates with Zapier to connect with several third-party applications, including:
- Slate
- Salesforce
- Microsoft Dynamics
- Webhooks
- Box
- Google Sheets
How Does Akero Work?
Here's how you can navigate the dashboard and make use of the software's features:
- Start by logging into your Akero account to access its dashboard
- Navigate to the ‘Campaigns’ section to create and manage your marketing campaigns in a single dashboard
- In the ‘Forms’ section, you can create lead capture forms and customize them according to your needs
- Use the automation features to send emails, add notes to profiles, and more
- Monitor the campaigns' performance and track your enrollment outcomes
Who Is Akero For?
The following industries use Akero software:
- Education
- Marketing
- Advertising
- Consultants
Is Akero Right For You?
If you're seeking marketing automation software leveraging artificial intelligence for creating and uploading digital assets on social media, consider Akero. This award-winning solution was shortlisted for Best Tech Platform in the DADI Awards 2020 and won the Best Marketing Automation Project in the Computing AI & Machine Learning Awards. Its widespread use across organizations, from small businesses to large enterprises, underscores its scalability.
For further insights, contact our customer support team at (661) 384-7070 for a detailed software analysis to aid your decision-making process.
Akero Features
AI-Enabled Marketing Automation
The platform enables companies to create and manage digital assets for various social media platforms and programmatic campaigns. It uses artificial intelligence to scan data points across multiple platforms, including Google, Facebook, and more. Akero simplifies the marketing process and enhances the accuracy of campaign planning by predicting performance outcomes.
Campaign Management
This feature provides businesses with a comprehensive view of their marketing campaigns. It allows for the planning of global campaigns using AI, predicting performance against brief and budget. The software offers a detailed tracking system, ensuring transparency and control over the campaign’s progress.
Lead Generation
The platform offers several tools for creating dedicated campaign landing pages and online inquiry forms to capture leads. This feature streamlines the lead generation process, enhancing marketing performance by providing businesses with a platform to effectively engage potential customers.
Reporting And Analytics
This functionality enables users to track the performance of their marketing campaigns. It underscores the importance of data in marketing strategies and highlights Akero’s commitment to providing businesses with the tools to measure marketing effectiveness and ROI.
Multi-Channel Marketing
Akero project management can maximize a business’s marketing reach. It supports multi-channel marketing, enabling companies to reach their target audience through various channels. The platform provides businesses the tools to effectively engage their target audience and maximize their marketing reach.
Pros And Cons of Akero
Pros
Powerful AI-driven automation streamlines marketing processes
Detailed view of marketing campaigns enabling global planning, tracking, and transparency
Streamlines lead generation and enhances customer engagement
Timely, effective, and personalized customer support
Empowers users to make data-driven decisions, measuring marketing effectiveness and ROI
Cons
Initial setup complexities
Potential information overload
Advanced functionality overwhelms, according to some Akero reviews
Akero Reviews
Total 10 reviews
4.8
All reviews are from verified customers
Rating Distribution
5
Stars80%
4
Stars20%
3
Stars0%
2
Stars0%
1
Stars0%
Share your experience
Education Management, 500+ employees
More than a year
“Review UvA”
Pros
It's amazing how Akero doubles up as both a CRM system and a mailing tool.
Cons
I find that the mailing part of it is very limited. Or I have to pay a lot more. Designing mailings is very basic, so I do this in another system and import it into Akero.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
8
Education Management, 500+ employees
More than a year
“4 years of using Akero”
Pros
Using Akero is so so easy for me. I HAVE trained several staff members on it, and it's always a hit. The user interface is intuitive, catering to both tech-savvy and non-techy folks. I am impressed by the continuous updates, adding new features that enhance versatility and usability. My favorite part? The Forms section rocks! Akero offers endless possibilities for crafting and tailoring lead capture forms. I particularly love the option for a 'slim' embed, providing just the essentials and leaving styling up to me, seamlessly integrating with any website. Akero is packed with such gems, making it suitable for any scenario.
Cons
For the most part, I find Akero very adaptable and it covers all aspects of our business needs. One feature I would love to see is better integration between Akero Labs and the Mailer from Akero. Currently, I can connect the two, but the process is not very intuitive and takes quite a bit of setup. There are also additional improvements I did love to see, such as more features in workflow creation. Right now, after I set up filters, there are two branch splits, if the condition is true and if the condition is false. I would LOVE to see multiple filters that all trigger different actions in the system. I think that would cut down the number of workflows I did have to create. There are also some very small features missing from Akero that would be really useful, for example, a "confirm email" field that just checks that whatever is in that box matches what's in the email field. Luckily, recently a new Akero roadmap has been launched where I can submit ideas, and that in itself has been huge.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
8
Not Specified, N/A employees
Less than 6 months
“Akero has been essential to the large task we have of managing our student helper cohort.”
Pros
Managing our Student Helper cohort across multiple campuses and outreach activities has been a bit complex. We needed a CRM system that could keep up, and Akero stepped in. Despite its primary focus not being our specific task, the support from the Akero team has been invaluable. The platform's design and usability are top-notch.
Cons
Since this software is a CRM and not a casual worker management tool, there are obviously some limitations to what I can do. I hope to work with the Akero team to see how we can adapt together to create a platform that truly works for us.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Frequently Asked Questions
Does Akero offer an API?
No, Akero does not offer an API.
What language does Akero support?
Akero, a marketing automation software, supports the English language.
What other apps does Akero integrate with?
Akero integrates with Zapier, Microsoft Dynamics, Box, Salesforce, Google Sheets, Slate, and Webhooks.
Does Akero support mobile devices?
Yes, Akero supports mobile devices.
What types of pricing plans does Akero offer?
The Akero pricing depends on your company’s type, size, and needs. Get a custom Akero price according to your business requirements.
Who are the typical users of Akero?
Typical users of Akero include marketing, consultants, education, and advertising industries.
What level of support does Akero offer?
Akero offers support options via email, a help desk, and phone and chat.
Is Akero software and Akero Therapeutics inc. the same?
No, Akero software and Akero Therapeutics Inc. are not the same. The former is a platform for student conversion, helping to eliminate the guesswork around student enrollment. Meanwhile, Akero Therapeutics Inc. is a cardio-metabolic biotechnology company developing transformational treatments for non-alcoholic steatohepatitis.
