Every thriving Shopify store reaches a point where staying organized feels like an impossible task. The dashboard is filled with an overflow of orders, messages, and reminders. Such a scenario can overwhelm any store owner. That is precisely why a customer relationship management (CRM) can be a lifesaver. It will help you transform all your pending tasks by creating a master plan that organizes not only your customer data in one place but also automates follow-ups to leads so that you can focus your energy on planning your next launch.
Luckily for you, some CRMs are completely free and still come packed with dozens of features. In this article, we explore nine top options that connect with Shopify to help merchants manage customers, track sales, and run campaigns without losing sleep. Each tool’s highlights, pros, and cons are included to make choosing simple.
Nine Best Free CRM for Shopify
Software | Our Ratings | Top Features |
HubSpot CRM Software | 4.6 ★★★★★ |
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Zoho CRM Software | 4.7 ★★★★★ |
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Freshsales | 4.2 ★★★★★ |
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Agile CRM | 4.5 ★★★★★ |
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Capsule CRM | NA |
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SuiteCRM | 4.2 ★★★★★ |
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Odoo CRM | 4.2 ★★★★★ |
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Nutshell CRM | 4 ★★★★★ |
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Zendesk Sell | NA |
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HubSpot CRM provides small businesses and startups with a free way to manage customer relations effectively. It brings together features such as pipeline management, deal tracking, and contact records to provide sales teams or individual sellers with a clear rundown of ongoing activities. Its reporting tools provide key insights to help make planning and forecasting easier.
Connecting HubSpot CRM software with Shopify stores enhances operational efficiency. All customer details, orders, and products sync live to help merchants build segments, launch automated campaigns, and track growth with minimal effort.
Pros And Cons
Pros
- Integrates WordPress and accounting tools to automate sales workflows
- Automatically detects the company from the email and pre-fills contact records
- Custom properties, workflows, and dashboards allow adjustable team setups
Cons
- No automatic currency conversion can cause inaccurate financial reports
- Email and ticketing functions overlap, limiting independent email management
Designed specifically for small teams, Zoho CRM software offers a free edition supporting up to three users without any expiration date or unexpected costs. It packs in essential modules like lead tracking, deal management, and task scheduling to keep teams up to date and organized. Flexible customization options make it easy for you to tailor data views according to varying industries.
Thanks to Shopify integration, all your customers, sales, and product details stay effortlessly in sync. Sellers can track purchase history, spot spending trends, and manage their online store relationships—all from one central hub.
Pros And Cons
Pros
- AI assistant enables faster pattern detection across interactions
- Automation makes marketing and sales operations efficient
- AI insights optimize workflows for easy integrations
Cons
- The setup process can take significant configuration time
- Free plan restricts customization options, limiting flexibility
Freshsales CRM by Freshworks combines AI insights with sales automation, helping individuals and teams work more efficiently and focus on what matters most. Freddy AI supports your workflow by prioritizing prospects and recommending deals, while the Kanban view and drag-and-drop pipeline let you manage everything at a glance, clearly and effortlessly.
Shopify users can use Freshsales to keep customer information up to date, manage campaigns across multiple channels, and let automation tools send timely cart reminders and relevant cross-sell or upsell offers.
Pros And Cons
Pros
- Unified platform that integrates phone, chat, and email.
- Easy implementation with feature-rich CRM and ITSM tools
- Customizable deals and fields enable custom app development
Cons
- Workflow and reports can be time taking
- Development is hindered by inconsistent API JSON structures
Small teams can take advantage of Agile CRM’s free plan, supporting up to 10 users. It combines core sales, marketing, and service tools, including automated workflows, surveys, pop-ups, and analytics, helping teams score leads, segment audiences, and deliver tailored email campaigns.
Additionally, Shopify integration with Agile CRM ensures that customer and purchase data are synced smoothly. From this foundation, vendors can send automated follow-ups, share targeted offers, and utilize product suggestions and discount pop-ups to keep carts moving toward checkout.
Pros And Cons
Pros
- Clean interface with easy-to-configure email automation for adaptive campaigns
- All-in-one marketing, sales, and service reduces tool fragmentation
- Visual sales funnel with Kanban boards enables clear lead stage tracking
Cons
- Outgoing email links load slowly due to the tracking code
- Offers only limited reporting functionality
For small teams trying to keep everything in order, Capsule CRM acts like a trusted partner. It brings together contacts, sales, and projects, while automation, tracking, and insights make sure every task moves forward effortlessly. This makes it easier to stay organized and focused on growth. The free plan supports up to two users, 250 contacts, and five customizable fields.
Shopify integration lets Capsule pull in key customer information, from orders to cart behavior and past purchases. Teams can then run targeted follow-ups, add shoppers to remarketing campaigns, and simplify fulfillment workflows without extra manual work.
Pros And Cons
Pros
- Simplifies workload management and automates task tracking
- Supports task, project, and pipeline reporting features effectively
- Flexible feature set configurable for diverse sales processes
Cons
- Lacks Shopify integration for order management
- Contact tagging can lead to disorganized databases
SuiteCRM brings all your customer details, sales opportunities, and service history into one place. It helps with lead tracking, personalized quotes, marketing campaigns, and customer grouping—plus handy dashboards for insights. Since it’s open source, teams can adjust workflows and data structures exactly how they want.
Shopify Bridge acts as the link between store data and business teams, updating customers, products, and orders instantly. That seamless flow keeps both sales and accounting aligned while giving marketing teams a complete picture of customer activity.
Pros And Cons
Pros
- Configuration studio allows field, module, and layout customization.
- Sales and lead management automation enhances workflow efficiency.
- Customizable dashboards integrate with tools; user roles and security are robust.
Cons
- Limited workflow features and a cumbersome campaign builder
- Integration complexity increases with existing systems.
Odoo CRM offers a customer-focused sales tool designed to keep pipelines organized and priorities clear. Its kanban-style interface allows easy drag-and-drop of opportunities through sales stages, while automated scheduling ensures timely follow-ups. Communication is centralized, with emails and calls accessible in one place to prevent miscommunication.
Through Shopify, Odoo can keep orders, customers, and inventory in sync by enabling accurate stock updates and invoice creation. Sales teams can benefit from AI-powered lead scoring, professional quotation generation, and real-time performance dashboards.
Pros And Cons
Pros
- Supports multi-level company structures and targeted communications
- Provides pipeline management, lead tracking, and automated follow-ups
- Includes invoicing and quoting tools for streamlined sales operations
Cons
- Company profiles cannot be deleted or archived in bulk
- Requires significant setup and customization for advanced features
Nutshell CRM offers an intuitive platform with a 14-day free trial that automatically syncs Shopify customer data into detailed profiles, capturing purchase history, order frequency, and site activity. This eliminates manual entry and provides a comprehensive view of every shopper.
Its email automation feature allows users to easily create drip campaigns, schedule follow-ups, and trigger sequences based on pipeline stages. Sales performance tracking is simplified with customizable reports that break down results by product and lead source.
Pros And Cons
Pros
- Intuitive email builder allows drag-and-drop design, image resize, and layout customization
- Centralized email & sales data enables unified tracking and actionable insights
- Forms, scheduler & Visitor IQ deliver lead tracking and website usage insights
Cons
- Lack of multi-number labeling limits contact clarity for teams
- Reporting lacks advanced customization; some third-party integrations are limited
‘Zendesk Sell’ provides an easy-to-use CRM that unifies lead management and sales communication across channels like email, SMS, and phone calls. Shopify users can use this CRM to automatically sync customer data, providing a complete view of purchase activity and interactions.
The platform’s reporting tools deliver insights into sales forecasting and team performance, all accessible during a 14-day free trial to help businesses evaluate its capabilities risk-free.
Pros And Cons
Pros
- Visual pipeline and lead tracking simplify deal progression and status monitoring
- Lead & deal management plus automation streamline workflows and improve team efficiency
- Intuitive UI and seamless Zendesk integration unify sales and support workflows
Cons
- Advanced automation is limited; scaling workflows may require higher-tier plans
- Reporting is basic; it lacks advanced customization and detailed data filtering
A CRM can be the savior for your Shopify store, keeping customer info, sales, and marketing tasks under control. The nine free CRMs we explored show that even without a big budget, you can find tools to help your store run more efficiently and keep customers engaged.
The best way to find the right match is to start exploring and testing a few options. This hands-on experience will reveal to you which CRM works with your processes, helping you save time, reduce stress, and grow easily with your business.