Leal 360 offers a customer relationship management (CRM) driven lifecycle marketing platform that helps B2C businesses unify customer data, segment audiences, and automate campaigns. While it may require onboarding to fully leverage its loyalty tools, its AI insights, omnichannel reach, and customer data platform (CDP) boost retention and repeat purchases.
Leal 360 Specifications
Contact Management
Lead Management
Customer Communication Tracking
Email Integration
What Is Leal 360?
Leal 360 is a specialized customer lifecycle marketing platform designed for B2C businesses, such as retail stores and restaurants. It addresses the pain point of fragmented customer data by utilizing a central customer data platform (CDP) to consolidate information from multiple sales channels. This enables businesses to utilize AI-driven campaigns and loyalty features to understand customer behavior, encourage repeat purchases, and ultimately increase both visit frequency and average spending.
Leal 360 Pricing
Leal 360 Integrations
Leal 350 software supports integration with multiple systems and platforms, such as:
- Shopify
- VTEX
- Siesa Interprise
- SAP Business One
- Aldelo
- Retail Pro
- Micros RES 3700
Who Is Leal 360 For?
Leal 360 is ideal for a wide range of industries, including:
- Retail
- Food and beverages
- Restaurants
- Hospitality and tourism
- Health and wellness
- Fuel service stations
Is Leal 360 Right For You?
Leal 360 is the ideal solution for retail and service businesses in Latin America looking to convert transactional data into lasting customer loyalty and increased sales. Its standout capability is the ‘AI Decisioning Engine’, which automates hyper-personalized marketing to boost repeat purchases and customer lifetime value. Case studies demonstrate that clients achieve a 25 times return on investment (ROI), making it a compelling choice for data-driven brands.
Still doubtful if Leal 360 is the right fit for you? For further guidance, please get in touch with our customer support team at (661) 384-7070.
Leal 360 Features
This module centralizes all customer data from sources like your POS and e-commerce site into a single, unified profile. It captures transactional and demographic information, providing a 360-degree view to power smarter, personalized marketing decisions and actionable insights.
Leverage an AI decisioning engine to automate the delivery of ideal incentives to each customer based on their unique purchase behavior. This feature sends the right message through the optimal channel, boosting campaign conversions and reducing marketing operational costs.
Design and manage personalized loyalty programs with features like points, cashback, and exclusive discounts to drive retention. This module transforms your loyalty strategy into a powerful tool for capturing first-party data and optimizing repurchase rates, driving long-term growth.
Measure customer satisfaction and gain real-time visibility into the customer experience at each store location using tools like Net Promoter Score (NPS). The system automatically notifies leaders to respond to feedback promptly, helping you turn detractors into brand promoters.
Use machine learning and RFM (Recency, Frequency, Monetary) models to automatically segment customers into dynamic audiences. This allows you to identify and create targeted campaigns for distinct groups, like at-risk, loyal, or new customers, to maximize engagement.