Aptly is a CRM and communication platform tailored for property management teams, helping streamline workflows across leasing, resident services, and team collaboration. While the tool may offer limited accounting integrations, it offers unified inboxes, task boards, and automation that reduce manual coordination and increase response speed across teams.
Aptly Specifications
Contact Management
Lead Management
Customer Communication Tracking
Email Integration
What Is Aptly?
Aptly is a customer relationship management (CRM) and workflow platform designed specifically for property management teams. It centralizes communication—combining email, text, tasks, and internal chats—into a single system. Built for multifamily and real estate operators, Aptly supports leasing pipelines, automates routine tasks, and enhances engagement with both residents and prospects through team collaboration tools like task boards and automation triggers.
Aptly Pricing
The software provides two pricing plans:
- Essential: $40/user/month
- Premium: $80/user/month
Disclaimer: The pricing is subject to change.
Aptly Integrations
Aptly software integrates with the following tools and platforms:
Who Is Aptly For?
Aptly software is ideal for:
- Property management companies
- Multifamily real estate teams
- Leasing agents and coordinators
- Real estate investment trusts
- Maintenance and operations teams
- HOA and community managers
Is Aptly Right For You?
Aptly is well-suited for residential property management teams seeking to streamline internal collaboration and resident communication without relying on fragmented tools. Its core strength lies in combining CRM, shared inboxes, task automation, and team chat within a unified interface. The tool complements existing property management system (PMS) platforms by enhancing responsiveness, visibility, and workflow efficiency across leasing and resident service operations.
Still not sure about Aptly? Contact our support team at (661) 384-7070 for more guidance.
Aptly Features
This tool centralizes email, SMS, and contact form messages into a unified inbox. Teams can respond collaboratively, assign conversations, track message history, and ensure consistent follow-ups across leasing and resident communications.
See How It WorksThe Aptly software supports trigger-based workflows that send automatic replies, create tasks, or route messages based on conditions. This reduces manual effort and ensures timely follow-up with residents and leads.
See How It WorksAptly software provides insights into team responsiveness, message volume, and task completion metrics. It helps managers identify service gaps, optimize staff performance, and maintain quality standards.
See How It WorksThe tool offers over 30 customizable field types, relationships, and views, offering various ways to arrange and create a workflow on the platform and fulfill specific property team requirements.
See How It WorksAptly enables real-time internal team messaging through shared notes, private comments, and direct mentions. It is designed to reduce email clutter and keep all communication within the context.
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