Lofty

Lofty

6 Review(s)

Overview

Lofty addresses the complex demands of modern real estate by equipping professionals with integrated tools to effectively manage leads and automate marketing. It also helps foster robust client relationships for sustained business growth. Despite some email template difficulties, its effective sales funnel streamlining makes it a powerful choice.

Overall Rating

Based on 6 users reviews

3.7

Rating Distribution

Positive

50%

Neutral

50%

Negative

0%

Starting Price
Custom

Lofty Specifications

Contact Management

Lead Management

Opportunity Management

Customer Communication Tracking

View All Specifications

What Is Lofty?

Lofty is a comprehensive customer relationship management (CRM) platform tailored to empower real estate professionals with essential tools for lead generation, client management, and marketing automation. Its unified dashboard offers a holistic view of operations, thereby enhancing productivity and streamlining workflows.

Additionally, Lofty features intelligent lead routing, advanced analytics, and powerful automation capabilities, helping businesses of all sizes nurture client relationships and drive sustainable growth.

Lofty Pricing

Businesses can choose from the following Lofty pricing plans:.Their details are given below:

Platform

  • Lofty Agent
  • Lofty Team
  • Lofty Broker
  • Lofty Enterprise

Lead Generation

  • Buyer
  • Seller
All of these plans are available on custom pricing. Get in touch with us to get a customized Lofty cost quote.

Lofty Integrations

The software supports integration with multiple systems and platforms, such as:

Book a free Lofty demo to learn more about its integration arrangements.

Who Is Lofty For?

Lofty software is mainly designed for real estate professionals.

Is Lofty Right For You?

Lofty is the definitive choice for real estate professionals ready to transform their business. Its AI-powered ‘Smart CRM’ and ‘AI Sales Essentials’ streamline lead management, marketing, and sales, significantly boosting productivity and accelerating growth.

An award-winning innovator, recognized with a Gold Stevie Award for ‘Company of the Year in Real Estate’ and consistently on the HousingWire 100, Lofty empowers businesses with proven technology to dominate their market.

Are you still not sure about the platform and need expert advice to make an informed decision? Reach out to us at (661) 384-7070 now.

Lofty Features

Lofty empowers users to send targeted mailers directly to leads. It offers customizable designs, with AI assistance for creative options, and includes campaign-proven layouts with effective calls to action. Users can also secure exclusive rights to farm areas, including entire zip codes, for their direct mail campaigns. This tool provides flexible purchase options to suit varying needs.

See How It Works

The platform provides real estate professionals with customizable, branded websites and advanced IDX home search capabilities. It offers a wide range of templates, a drag-and-drop editor, and access to nationwide MLS listings, including pocket listings.

See How It Works

The software streamlines real estate deals from start to finish. It offers automated ‘Smart Plans,’ paperless tools for digital file management, and robust reporting for live deal tracking and sales data. Users can upload documents easily from various sources and integrate with top platforms, ensuring efficient and organized transaction workflows.

See How It Works

Lofty's ‘360° Marketing’ offers a comprehensive strategy beyond basic ad campaigns. Its team collaborates with clients to develop customized plans, integrating multiple campaigns and advertising programs. This approach aims to engage potential leads at various stages, ultimately delivering more and higher-quality leads at lower costs, ensuring a better return on investment for businesses.

See How It Works

Pros And Cons of Lofty

Pros

  • Efficient account management functionality

  • Allows users to save 20% of each direct deposit in a separate account

Cons

  • Email templates can be a difficult to use

  • Users cannot manage a lead as both buyer and seller simultaneously

Lofty Reviews

Total 6 reviews

3.7

All reviews are from verified customers

Rating Distribution

5

Stars

33%

4

Stars

17%

3

Stars

33%

2

Stars

17%

1

Stars

0%

Share your experience

AB

Andy B.

Small-Business, 11-50 employees

2.0
November 2024

Terrible Support Ruins Everything

Pros

The software itself works really well for what I need it to do.

Cons

The customer service is absolutely terrible. If your not a major company with dedicated training support, you'll be completely lost. While this might be one of the best systems available with tons of features and capabilities, the support experience is among the worst I've encountered. Our website hasn't shown open houses for over 10 months now and honestly nobody seems to care. Every time I contact them, we get pushed to the back of the line and I have to resend the same information over and over again. It's incredibly frustrating and the customer service gets a zero from me.

Rating Distribution

Ease of use

7

Value for money

6

Customer Support

1

Functionality

7

KB

kim b.

Small-Business, 11-50 employees

5.0
August 2024

Outstanding Support Experience

Pros

Their customer support was very patient with me even when I was clearly frustrated. They maintained a calm and professional demeanor while working through my issue. The representative was kind, knowledgeable and went above and beyond to get everything sorted out. I can't thank them enough for the excellent support.

Cons

The wait time between calls can be frustrating and I really wish there was a pause feature or way to skip ahead without sitting through the full interval. Not every call needs that full minute and sometimes I need a bit extra time to finish typing my notes.

Rating Distribution

Ease of use

8

Value for money

7

Customer Support

9

Functionality

10

SR

Stacy R.

Small-Business, 11-50 employees

3.0
August 2024

Complete solution with great potential

Pros

I like how customizable the website is and love that I can easily plug and play different features that help me target leads for my business.

Cons

I've had tickets sit for over 30 days without any acknowledgment. When they finally do respond, the quality is questionable at best. As someone with an IT background, I can usually tell when they're giving me the runaround. This kind of support doesn't help when you're trying to keep business operations moving. They really need to invest in more staff and better training for their support team.

Rating Distribution

Ease of use

8

Value for money

6

Customer Support

2

Functionality

7

Frequently Asked Questions

Yes, Lofty provides an API.

The software supports integration with a variety of platforms and systems, including Microsoft, Mailchimp, Zapier, BombBomb, and Google.

The platform offers subscription-based pricing with custom costs tailored to each business. Its plans are divided into two categories: Platform—including Lofty Agent, Lofty Team, Lofty Broker, and Lofty Enterprise—and Generation, which focuses on Buyer and Seller leads. You can also request a personalized Lofty price quote now!

Lofty offers a help center, chat, phone, and email support.

Businesses across various industries, including IT, food and beverages, entertainment, and real estate, benefit from Lofty features.

Yes, Lofty provides a mobile application for both Android and iOS systems.

The platform supports English as its primary language and provides a language translation add-on to facilitate non-English speaking users.