Salesforce Genie Customer Data Cloud unifies customer data to power real-time, personalized experiences across all touchpoints. While its implementation can be complex and require developer resources, its powerful analytics and seamless integration capabilities provide a complete view of the customer's journey, making it a strategic choice for data-driven enterprises.
Salesforce Genie Customer Data Cloud Specifications
Contact Management
Lead Management
Opportunity Management
Sales Forecasting
What Is Salesforce Genie Customer Data Cloud?
Salesforce Genie Customer Data Cloud is a hyperscale data platform designed to unify customer data from all sources into a single, coherent profile. It connects real-time streaming data with historical records, allowing businesses to activate harmonized data across every Salesforce application. By breaking down data silos, it empowers companies to automate workflows, generate intelligent insights, and deliver highly personalized customer experiences at a scale, turning every interaction into an opportunity for growth.
Salesforce Genie Customer Data Cloud Pricing
The Salesforce Genie Customer Data Cloud pricing is consumption-based, meaning customers pay for the resources they use rather than a fixed subscription fee. Costs depend on consumption credits, data storage, and optional premium add-ons.
Salesforce Genie Customer Data Cloud Integrations
The software supports integration with multiple systems and platforms, such as:
Who Is Salesforce Genie Customer Data Cloud For?
Salesforce Genie Customer Data Cloud is ideal for a wide range of industries and sectors, including:
- Financial services
- Healthcare
- Retail
- Manufacturing
- Real estate
Is Salesforce Genie Customer Data Cloud Right For You?
Salesforce Genie Customer Data Cloud is engineered for mid-to-large enterprises, particularly those already invested in the Salesforce ecosystem. Its standout capability is the ‘Zero Copy’ architecture, which accesses data from external warehouses without costly duplication, making it a powerful activation layer on top of your existing infrastructure. Its strength lies in creating a single source of truth to fuel intelligent, real-time actions across sales, service, and marketing.
Still doubtful if Salesforce Genie Customer Data Cloud is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.
Salesforce Genie Customer Data Cloud Features
This feature allows users to cleanse, reshape, and enrich information using intuitive, low-code tools. It harmonizes data from various sources into a standardized model, ensuring high quality and consistency for analysis and activation across the entire enterprise.
Securely share harmonized profiles and segments with external platforms like data lakes, such as Snowflake and BigQuery, business applications, and major advertising networks like Google and Meta. This capability ensures critical insights are leveraged across the entire data ecosystem for optimized ad spend.
Leveraging AI, this feature automatically scans, identifies, and categorizes sensitive data like PII. This is crucial for applying precise, policy-based governance and privacy controls automatically, which helps reduce manual effort and ensures compliance with data regulations.
For enhanced security, the software establishes a secure and private connection between your AWS or Azure environment and Data Cloud. This ensures sensitive data does not traverse the public internet, enabling safe, federated, and bi-directional access to your information for secure data transfers.