Starting a cleaning company in 2025 does not require only the practice of leaving offices and houses clean. Proper communication, intelligent scheduling, and customer satisfaction are the new determinants of success. Cleaning business CRM software is where it comes into play.
With the right tools, training can be made easy, scheduling effortless, and the running of day-to-day operations effective. Such platforms are designed to reduce busy work, systematizing all activities, and automating repetitive tasks so that the things that might seem overwhelming become manageable.
In this article, we’ll walk you through six of the best CRM for cleaning businesses available today to help you find the one that fits your organization best.
Company | Best for | Main Features |
Automated Residential/Maid Services | Digital Checklists Scheduling Automated Feedback Surveys | |
Field Service Teams Managing Multiple Crews | Customer Communication Route Optimization Two-Way SMS Billing And Invoicing | |
Residential Cleaning Services | Integrated Payment Processing Online Booking GPS Tracking | |
Large Commercial Cleaning Teams | Field Reporting And Analytics Performance Dashboards Advanced Dispatching | |
Growing Cleaning Teams Needing All-In-One CRM | Unified CRM Contact Attribution Reporting QuickBooks Integration Marketing Automation | |
Operations Requiring Scalable and Customizable Systems | Sales Enablement Omnichannel Communication Performance Management |
CRM is software designed to assist organizations in creating and sustaining good relationships with their customers, starting from the initial point of contact with a potential new customer to their journey as a loyal, repeat customer. As a centralized tool, it can assist cleaning companies in managing customer relationships, facilitating job scheduling, and keeping track of regular visits, all through a single platform.
ZenMaid is a cloud-based, purpose-built scheduling CRM specifically for residential cleaning and maid businesses. This platform makes it easier to manage your cleaning business by automating scheduling, appointment booking, work orders, and client communication. It even takes care of sending reminders and notifications. With its online booking forms, customers can easily request services through your website, social media pages, or client hub.
Standout Features
- Digital Checklists: Cleaners get a clear room-to-room digital checklist that cleaners check off in the mobile app, making it easy to stay organized and ensure every task is completed
- Scheduling: ZenMaid’s scheduling software makes it easier for cleaning business owners to organize, manage, and automate their day-to-day tasks
- Automated Feedback Surveys: Two hours after a cleaning, clients receive a quick text survey. This gives you immediate insight and lets you resolve issues before they turn into bad reviews
Pros And Cons
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Pricing
The software offers the following pricing tiers and comes with a 14-day free trial:
- ZenMaid Starter – $19/month
- ZenMaid Pro – $39/month
- ZenMaid Pro Max – $49/month
Disclaimer: The pricing is subject to change.
Jobber is widely recognized as a CRM that is based on the use of field service companies. It makes the daily routine less hectic by organizing the working schedule, work orders, and communication with customers. Jobber also has built-in tools used in scheduling, invoicing, and communicating with clients, enabling businesses to be very organized and step up their customer experience.
Standout Features
- Customer Communication: Automated texts and emails keep clients updated with appointment reminders and progress updates
- Two-Way SMS: Customizable text messages are sent 24 hours before appointments, cutting down on no-shows and allowing quick client responses
- Billing And Invoicing: Jobber includes professional invoice templates that you can brand and customize, so every invoice looks consistent with your business identity
Pros And Cons
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Pricing
Jobber offers a 14‑day free trial with full access to features. Here’s the pricing breakdown:
For Individuals:
- Core – $39/user/month
- Grow – $119/user/month
- Connect – $199/user/month
For Teams:
- Connect – $169/user/month
- Grow – $349/user/month
- Plus – $599/user/month
Disclaimer: The pricing is subject to change.
Housecall Pro is a comprehensive CRM system to support service-based companies with advanced automation and customer management capabilities. The platform features automated marketing and communication tools that help book more jobs, strengthen customer relationships, and grow revenue.
Standout Features
- Integrated Payment Processing: Makes recurring billing simple by securely saving client payment details and automatically charging them after weekly or biweekly cleanings
- Online Booking: Turns website visitors into paying customers by letting them choose cleaning packages, see pricing upfront, and book services right away
- GPS Tracking: Builds trust with homeowners by showing exact arrival and departure times, along with visual proof of the work completed
Pros And Cons
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Pricing
The software offers the following pricing tiers and comes with a 14-day free trial:
- Basic – $79/month
- Essentials – $189/month
- MAX – $329/month
Disclaimer: The pricing is subject to change.
ServiceTitan assists cleaning businesses with smart scheduling, real-time job tracking, and automated dispatching, making it easier to manage each stage of the job cycle. The platform focuses on boosting business profitability, productivity, and streamlining cash flows, enabling them to scale accordingly.
Standout Features
- Field Reporting And Analytics: Provides in-depth insights with real-time reporting tools, helping businesses understand operations clearly and make data-driven decisions to support growth
- Performance Dashboards: Gives commercial cleaning companies the ability to monitor contract compliance and track key metrics briefly
- Advanced Dispatching: Ensures the right crew is sent to the right job based on their skill, availability, and location, while offering route optimization, scheduling, and real-time updates to keep the smooth running of operations.
Pros And Cons
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Pricing
Below is the pricing breakdown for ServiceTitan:
- Starter – Custom pricing
- Essentials – Custom pricing
- The Works – Custom pricing
Disclaimer: The pricing is subject to change.
HubSpot is considered one of the most popular CRM systems worldwide. It is a great tool to take care of both the marketing and the sales activities in a single location, and most particularly when the cleaning business is interested in streamlining operations and enhancing its marketing strategies.
Standout Features
- Automated Dispatch And Scheduling: HubSpot helps cleaning companies avoid double-bookings and save time by simplifying daily scheduling across multiple properties each day
- Contact Attribution Reporting: Gain insights into customer behavior and sales trends to understand which strategies drive results
- QuickBooks Integration: Automatically sync invoices, track payment statuses, and trigger follow-up campaigns after services are completed, creating a smooth connection between billing and marketing
Pros And Cons
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Pricing
HubSpot makes its CRM module free for startups and small businesses, giving them an easy way to get started with customer management. For those using any of HubSpot’s premium software plans, the Smart CRM is included at no additional cost, offering built-in access to advanced tools for managing customer relationships.
Disclaimer: The pricing is subject to change.
Zoho is one of the most optimal solutions when searching for an out-of-the-box solution. It enables you to automate almost all of your routine tasks, so it is perfect in that it will enable you to operate a highly efficient automated cleaning service.
Standout Features
- Sales Enablement: Provides a wide range of tools to support client interactions, proposals, and negotiations, helping you close deals more effectively
- Omnichannel Communication: Brings all customer interactions, email, phone, social media, and more, into a single platform for easier management
- Performance Management: Lets you set employee targets, track progress, and manage client segmentation to improve team efficiency and customer service
Pros And Cons
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Pricing
The software offers the following pricing tiers and comes with a 15-day free trial:
- Free Plan – Free for up to 3 users
- Standard – $20/user/month
- Professional – $35/user/month
- Enterprise – $50/user/month
- Ultimate – $65/user/month
Disclaimer: The pricing is subject to change.
Choosing the right CRM software for cleaning business is an important decision that can directly affect the efficiency and long-term success of your company. To make the best choice, it’s essential to evaluate your specific needs, budget, and business size.
Jobber and Housecall Pro are solid choices, whether your main concern is automation or scheduling. ServiceTitan is worth the investment in advanced analytics. Zoho CRM is an excellent option where affordability and flexibility are of the greatest concern.
The best way to decide which CRM is the best fit for your cleaning business is by comparing features, prices, watching demos, and using free trials. This real-life experience will provide you with a better understanding of which solution can serve your workflow.