Starting a cleaning company in 2025 does not require only the practice of leaving offices and houses clean. Proper communication, intelligent scheduling, and customer satisfaction are the new determinants of success. Cleaning business CRM software is where it comes into play.

With the right tools, training can be made easy, scheduling effortless, and the running of day-to-day operations effective. Such platforms are designed to reduce busy work, systematizing all activities, and automating repetitive tasks so that the things that might seem overwhelming become manageable.

In this article, we’ll walk you through six of the best CRM for cleaning businesses available today to help you find the one that fits your organization best.

Top Best CRM For Cleaning Business: At A Glance

Company

Best for

Main Features

ZenMaid

Automated Residential/Maid Services

Digital Checklists

Scheduling

Automated Feedback Surveys

Jobber

Field Service Teams Managing Multiple Crews

Customer Communication

Route Optimization

Two-Way SMS

Billing And Invoicing

Housecall Pro software

Residential Cleaning Services

Integrated Payment Processing

Online Booking

GPS Tracking

ServiceTitan

Large Commercial Cleaning Teams

Field Reporting And Analytics

Performance Dashboards

Advanced Dispatching

HubSpot CRM software

Growing Cleaning Teams Needing All-In-One CRM

Unified CRM

Contact Attribution Reporting

QuickBooks Integration

Marketing Automation

Zoho CRM software

Operations Requiring Scalable and Customizable Systems

Sales Enablement

Omnichannel Communication

Performance Management

What Is CRM For Cleaning Business?

CRM is software designed to assist organizations in creating and sustaining good relationships with their customers, starting from the initial point of contact with a potential new customer to their journey as a loyal, repeat customer. As a centralized tool, it can assist cleaning companies in managing customer relationships, facilitating job scheduling, and keeping track of regular visits, all through a single platform.

1. ZenMaid — Best For Automated Maid Services

ZenMaid is a cloud-based, purpose-built scheduling CRM specifically for residential cleaning and maid businesses. This platform makes it easier to manage your cleaning business by automating scheduling, appointment booking, work orders, and client communication. It even takes care of sending reminders and notifications. With its online booking forms, customers can easily request services through your website, social media pages, or client hub.

Standout Features

  • Digital Checklists: Cleaners get a clear room-to-room digital checklist that cleaners check off in the mobile app, making it easy to stay organized and ensure every task is completed
  • Scheduling: ZenMaid’s scheduling software makes it easier for cleaning business owners to organize, manage, and automate their day-to-day tasks
  • Automated Feedback Surveys: Two hours after a cleaning, clients receive a quick text survey. This gives you immediate insight and lets you resolve issues before they turn into bad reviews

Pros And Cons

Pros

Cons

  • Highly customizable software for a tailored user experience
  • Cleaners can easily access their schedules
  • Controlled access levels for better information security
  • Lacks automated notifications for future scheduling conflicts
  • Requires extra attention to review overlaping schedules

Pricing

The software offers the following pricing tiers and comes with a 14-day free trial:

  • ZenMaid Starter – $19/month
  • ZenMaid Pro – $39/month
  • ZenMaid Pro Max – $49/month

Disclaimer: The pricing is subject to change.

2. Jobber — Managing Multiple Field Crews Easily

Jobber is widely recognized as a CRM that is based on the use of field service companies. It makes the daily routine less hectic by organizing the working schedule, work orders, and communication with customers. Jobber also has built-in tools used in scheduling, invoicing, and communicating with clients, enabling businesses to be very organized and step up their customer experience.

Standout Features

  • Customer Communication: Automated texts and emails keep clients updated with appointment reminders and progress updates
  • Two-Way SMS: Customizable text messages are sent 24 hours before appointments, cutting down on no-shows and allowing quick client responses
  • Billing And Invoicing: Jobber includes professional invoice templates that you can brand and customize, so every invoice looks consistent with your business identity

Pros And Cons

Pros

Cons

  • Exceptional customer service with quick live support
  • Comprehensive job tracking tailored to cleaning services
  • Automated follow-ups enhance customer engagement
  • Reporting feature is limited and needs improvement
  • Many CRM features are underdeveloped

Pricing

Jobber offers a 14‑day free trial with full access to features. Here’s the pricing breakdown:

For Individuals:

  • Core – $39/user/month
  • Grow – $119/user/month
  • Connect – $199/user/month

For Teams:

  • Connect – $169/user/month
  • Grow – $349/user/month
  • Plus – $599/user/month

Disclaimer: The pricing is subject to change.

3. Housecall Pro — Best For Residential Cleaning Services

Housecall Pro is a comprehensive CRM system to support service-based companies with advanced automation and customer management capabilities. The platform features automated marketing and communication tools that help book more jobs, strengthen customer relationships, and grow revenue.

Standout Features

  • Integrated Payment Processing: Makes recurring billing simple by securely saving client payment details and automatically charging them after weekly or biweekly cleanings
  • Online Booking: Turns website visitors into paying customers by letting them choose cleaning packages, see pricing upfront, and book services right away
  • GPS Tracking: Builds trust with homeowners by showing exact arrival and departure times, along with visual proof of the work completed

Pros And Cons

Pros

Cons

  • Strong automation features that significantly save time
  • Excellent tool for scheduling and dispatching tasks
  • Integrated payment processing for faster transactions
  • Mobile app functionality needs further improvement
  • Software lags when handling large customer databases

Pricing

The software offers the following pricing tiers and comes with a 14-day free trial:

  • Basic – $79/month
  • Essentials – $189/month
  • MAX – $329/month

Disclaimer: The pricing is subject to change.

4. ServiceTitan — Best For Managing Big Commercial Cleaning Teams

ServiceTitan assists cleaning businesses with smart scheduling, real-time job tracking, and automated dispatching, making it easier to manage each stage of the job cycle. The platform focuses on boosting business profitability, productivity, and streamlining cash flows, enabling them to scale accordingly.

Standout Features

  • Field Reporting And Analytics: Provides in-depth insights with real-time reporting tools, helping businesses understand operations clearly and make data-driven decisions to support growth
  • Performance Dashboards: Gives commercial cleaning companies the ability to monitor contract compliance and track key metrics briefly
  • Advanced Dispatching: Ensures the right crew is sent to the right job based on their skill, availability, and location, while offering route optimization, scheduling, and real-time updates to keep the smooth running of operations.

Pros And Cons

Pros

Cons

  • Automated customer communication improves engagement efficiency
  • Mobile workforce management enhances field service operations
  • Great customer support with reliable assistance
  • Complex setup process can be challenging for users
  • Complicated process for creating custom-priced invoices

Pricing

Below is the pricing breakdown for ServiceTitan:

  • Starter – Custom pricing
  • Essentials – Custom pricing
  • The Works – Custom pricing

Disclaimer: The pricing is subject to change.

5. HubSpot — Best For Growing Cleaning Teams Needing An All-In-One Platform

HubSpot is considered one of the most popular CRM systems worldwide. It is a great tool to take care of both the marketing and the sales activities in a single location, and most particularly when the cleaning business is interested in streamlining operations and enhancing its marketing strategies.

Standout Features

  • Automated Dispatch And Scheduling: HubSpot helps cleaning companies avoid double-bookings and save time by simplifying daily scheduling across multiple properties each day
  • Contact Attribution Reporting: Gain insights into customer behavior and sales trends to understand which strategies drive results
  • QuickBooks Integration: Automatically sync invoices, track payment statuses, and trigger follow-up campaigns after services are completed, creating a smooth connection between billing and marketing

Pros And Cons

Pros

Cons

  • Automated features boost lead outreach efficiency
  • Manage leads and contact details effectively
  • Track outreach history for better follow-ups
  • Frequent crashes require constant refreshing of the system
  • Refreshing resets filters, disrupting workflow efficiency

Pricing

HubSpot makes its CRM module free for startups and small businesses, giving them an easy way to get started with customer management. For those using any of HubSpot’s premium software plans, the Smart CRM is included at no additional cost, offering built-in access to advanced tools for managing customer relationships.

Disclaimer: The pricing is subject to change.

6. Zoho CRM — Best For Streamlining Cleaning Operations

Zoho is one of the most optimal solutions when searching for an out-of-the-box solution. It enables you to automate almost all of your routine tasks, so it is perfect in that it will enable you to operate a highly efficient automated cleaning service.

Standout Features

  • Sales Enablement: Provides a wide range of tools to support client interactions, proposals, and negotiations, helping you close deals more effectively
  • Omnichannel Communication: Brings all customer interactions, email, phone, social media, and more, into a single platform for easier management
  • Performance Management: Lets you set employee targets, track progress, and manage client segmentation to improve team efficiency and customer service

Pros And Cons

Pros

Cons

  • Highly customizable to fit business needs
  • Easy lead creation and management within the system
  • Integrates seamlessly with multiple platforms
  • Learning curve may challenge new users
  • Customer support response can be slow

Pricing

The software offers the following pricing tiers and comes with a 15-day free trial:

  • Free Plan – Free for up to 3 users
  • Standard – $20/user/month
  • Professional – $35/user/month
  • Enterprise – $50/user/month
  • Ultimate – $65/user/month

Disclaimer: The pricing is subject to change.

Streamline Your Operations Using The Best CRM For Cleaning Business

Choosing the right CRM software for cleaning business is an important decision that can directly affect the efficiency and long-term success of your company. To make the best choice, it’s essential to evaluate your specific needs, budget, and business size.

Jobber and Housecall Pro are solid choices, whether your main concern is automation or scheduling. ServiceTitan is worth the investment in advanced analytics. Zoho CRM is an excellent option where affordability and flexibility are of the greatest concern.

The best way to decide which CRM is the best fit for your cleaning business is by comparing features, prices, watching demos, and using free trials. This real-life experience will provide you with a better understanding of which solution can serve your workflow.